What You'll Do
- Partnership Influence and Integration with Media Partners :
- Actively engage with both potential and existing media partners to foster successful integration
- Convince and influence media partners to ensure mutual benefits, alignment with company's business objectives, and long-term partnerships
- Continuously nurture and maintain strong relationships with existing media partners to maximize value
Pipeline Development :
Strategically manage and expand the partnership pipeline, identifying new media partners that align with company's business goalsBuild and maintain strategic relationships that contribute to the overall growth and success of companyCompetition Monitoring :
Regularly monitor competitors' activities and analyze market trends to stay ahead of the curveProvide insights on emerging trends and competitive landscape to inform business strategyVendor Management :
Oversee daily and monthly reconciliation of press releases with all paid media partnersIssue monthly purchase orders (POs) post-reconciliation and ensure timely payments to maintain strong partner relationshipsCollaborate with the finance team to ensure smooth transaction flow and resolve any payment issues efficientlyMedia Coverage Assurance :
Ensure that the minimum guaranteed media postings are achieved for clients by monitoring news track reports post-disseminationConduct follow-up checks on media partner inclusion, and address discrepancies immediatelyAddress client concerns regarding coverage and work to resolve issues in a timely mannerMedia Partner Health Check and Issue Resolution :
Perform regular health checks of media partners to ensure that their landing pages are functional, and content is visibleVerify the seamless delivery of press release feeds to ensure optimal partner engagementProactively identify and resolve any technical or operational issues with media partnersTechnical Integration :
Oversee the technical integration of media partners into the Content Management System (CMS)Work closely with media partners to ensure their integration on our feed, enabling smooth delivery of press releases to their websitesCollaborate with internal teams and partners to ensure technical requirements are metExperience That Contributes To Success
3-5 years in media partnerships, alliance management, or related fieldsFamiliarity with CMS, feed integration, and media systemsStrong interpersonal and negotiation skills, with the ability to engage and influence both internal and external stakeholdersExperience managing multiple partnerships and projects simultaneously with an emphasis on detail and deadlinesAbility to monitor market trends and competitor activities, analyze data, and derive actionable insightsExperience in managing vendor relationships, contract negotiations, and financial reconciliationStrong troubleshooting skills, especially related to media feed delivery, technical integration, and client concernsSkills Required
Troubleshooting, Cms, Alliance Management, pipeline development