Talent.com
Senior Executive - Media Alliance

Senior Executive - Media Alliance

ConfidentialGurgaon / Gurugram
30+ days ago
Job description

What youll do :

Partnership Influence and Integration with Media Partners :

  • Actively engage with both potential and existing media partners to foster successful integration
  • Convince and influence media partners to ensure mutual benefits, alignment with companys business objectives, and long-term partnerships.
  • Continuously nurture and maintain strong relationships with existing media partners to maximize value.

Pipeline Development :

  • Strategically manage and expand the partnership pipeline, identifying new media partners that align with companys business goals.
  • Build and maintain strategic relationships that contribute to the overall growth and success of company.

    • Competition Monitoring :

  • Regularly monitor competitors activities and analyze market trends to stay ahead of the curve.
  • Provide insights on emerging trends and competitive landscape to inform business strategy.

    • Vendor Management :

  • Oversee daily and monthly reconciliation of press releases with all paid media partners.
  • Issue monthly purchase orders (POs) post-reconciliation and ensure timely payments to maintain strong partner relationships.
  • Collaborate with the finance team to ensure smooth transaction flow and resolve any payment issues efficiently.

    • Media Coverage Assurance :

  • Ensure that the minimum guaranteed media postings are achieved for clients by monitoring news track reports post-dissemination.
  • Conduct follow-up checks on media partner inclusion, and address discrepancies immediately.
  • Address client concerns regarding coverage and work to resolve issues in a timely manner.

    • Media Partner Health Check and Issue Resolution :

  • Perform regular health checks of media partners to ensure that their landing pages are functional, and content is visible.
  • Verify the seamless delivery of press release feeds to ensure optimal partner engagement.
  • Proactively identify and resolve any technical or operational issues with media partners.

    • Technical Integration :

  • Oversee the technical integration of media partners into the Content Management System (CMS).
  • Work closely with media partners to ensure their integration on our feed, enabling smooth delivery of press releases to their websites.
  • Collaborate with internal teams and partners to ensure technical requirements are met.

    • Experience that contributes to success :

  • 3-5 years in media partnerships, alliance management, or related fields.
  • Familiarity with CMS, feed integration, and media systems.
  • Strong interpersonal and negotiation skills, with the ability to engage and influence both internal and external stakeholders.
  • Experience managing multiple partnerships and projects simultaneously with an emphasis on detail and deadlines.
  • Ability to monitor market trends and competitor activities, analyze data, and derive actionable insights.
  • Experience in managing vendor relationships, contract negotiations, and financial reconciliation.
  • Strong troubleshooting skills, especially related to media feed delivery, technical integration, and client concerns

    • Skills Required

    Cms, Troubleshooting Skills, Vendor Management, pipeline development

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    Media Executive • Gurgaon / Gurugram