The Regional Sales Manager (RSM) –
GI Division is responsible for driving sales performance and market share growth for gastrointestinal (GI) therapy products across a defined region. This role involves leading a team of Area Sales Managers (ASMs) and Medical Representatives (MRs), ensuring high-quality ethical promotion to healthcare professionals, and executing strategic marketing initiatives. The RSM acts as a key contributor to expanding the reach and reputation of the company's GI portfolio within the region
Key Responsibilities :
- Lead and manage the regional sales team to achieve assigned sales targets for the GI therapy portfolio.
- Ensure ethical promotion of GI products in line with company values and industry regulations.
- Develop and implement region-specific sales strategies to penetrate the GI therapy market.
- Regularly conduct joint fieldwork, review performance, and provide on-the-job coaching to Area Sales Managers and Medical Representatives.
- Establish and nurture relationships with gastroenterologists, general practitioners, and key opinion leaders (KOLs) in the GI space.
- Monitor regional market trends, competitor activities, and emerging needs in GI therapeutics.
- Drive execution of marketing programs, CMEs, doctor engagement activities, and patient education initiatives related to GI health.
- Collaborate with marketing, medical affairs, and training teams to ensure scientific accuracy and promotional effectiveness.
- Ensure distributor coordination, inventory optimization, and timely collection in the region.
- Maintain accurate documentation, reporting, and compliance with internal SOPs and industry regulations.
Desired Profile :
Strong background in gastrointestinal therapy sales, with a proven track record of performance in ethical marketing.In-depth knowledge of GI conditions, treatment approaches, and the regional Healthcare Practitioner ecosystem.Experience in launching or scaling GI brands (e.g., antacids, PPIs, enzymes, probiotics, hepatoprotectives, laxatives).Excellent leadership, communication, and team development skills.Analytical thinking with ability to convert market insights into strategic actions.Highly ethical, self-motivated, and goal-driven.Comfortable with extensive travel across the region.Education
Bachelor in General Studies (BGS), Bachelor in Hotel Management (B.H.M), Bachelor of Liberal Arts (BLA / ALB), Bachelor of Homeopathic Medicine and Surgery (BHMS), Bachelor of Business Administration (B.B.A), MBBS, Bachelor of Applied Science (BAS), Bachelor Of Pharmacy (B.Pharm), Bachelors of Law (B.L / L.L.B), Bachelor of Commerce (B.Com), Bachelor Of Computer Application (B.C.A), Bachelor of Dental Surgery (B.D.S), Bachelor of Ayurvedic Medicine and Surgery (BAMS), Bachelor of Social Work (B.S.W), Bachelor of Arts (B.A), Bachelor of Architecture (B.Arch), Bachelor of Music, Bachelor of Science (B.Sc), Bachelor of Interdisciplinary Studies, Bachelor of Health Science, Bachelor Of Technology (B.Tech / B.E), Bachelor of Education (B.Ed), Bachelor of Music Education (B.M.E.)
Skills Required
Regional Sales, Pharma Sales, Pharma Marketing