Business Development Executive- Rooftop Solar Projects - C&I

ole Title : Business Development Executive

Department : Business Development

Reporting To : Head – Business Development

Location : Delhi ,NCR

Company : Artha Energy Resources LLP

Role Definition

The Business Development Executive is responsible for generating revenue for Artha Energy Resources LLP by sourcing qualified leads and converting them into successful contracts within the Solar Rooftop (C&I) segment.

Key Responsibilities & Deliverables

• Data Sourcing & Management
• Source accurate contact details of decision-makers (Purchase, Sustainability, Maintenance, and C-level executives) from industries such as FMCG, Automobile, Industrial Products, Polymers, Agriculture, Pharma, Warehousing, and Data Centers.
• Use online sources (Lusha, LinkedIn, Fundoodata, Google), offline networks, company database, and CRM (Pipedrive).
• Maintain and update internal databases in the prescribed format.
• Cold-call and follow up with prospective customers to collect data for savings sheet preparation.
• Sales Meetings
• Conduct structured research on target clients, prepare ROI analysis, and create budgetary proposals.
• Lead client meetings to :
• Understand electricity consumption patterns and capex willingness.
• Position Artha Energy Resources as the preferred partner.
• Generate requirements for industrial-scale solar projects.
• Sales Proposals
• Prepare customized presentations aligned to client requirements.
• Coordinate with operations to deliver techno-commercial proposals.
• Sales Conversion
• Negotiate and close deals on a win-win basis.
• Ensure profitability index is maintained as per management guidelines.
• Client Coordination
• Draft professional emails to document discussions with clients.
• Act as a bridge between client and internal operations team from contract signing to project completion.

Performance Metrics (KPIs)

Desired Candidate Profile

Growth Path

Successful candidates can grow into Senior BDE → Business Development Manager → Regional Head , depending on performance and contribution to business expansion.

Skills : energy,lead generation,techno-commercial proposal,sales,cold calling,presentation skills,business development,negotiation,b2b,solar c&i,solar,client attraction

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Skills Required

B2b, Negotiation, Cold Calling, Lead Generation, Presentation Skills, Solar, Business Development, Sales