Business Development Manager for Beverage, Coca-Cola

Products for this role : Company is Authorised Distributor of Coca-Cola in the region. Other products are Wine, Liquor and beverages.

Location : Tonga ( Near to Fiji Islands & New-Zealand's North Island )

Company Staff at Location : 30

Reporting to : Country Manager

Products include : Coca-Cola Distributor, other Beverages, Wine & Liquor.

Reporting to : Country Manager

Primary Objective : To lead, develop, and manage the sales and distribution operations of the Wine and Beverages division, including Coca-Cola and Liquor products, ensuring achievement of sales targets, operational efficiency, and strong market presence in Tonga.

Key Responsibilities :

• Sales Management :
• Achieve and monitor monthly and annual sales budgets, both in value (FJD) and volume (quantity).
• Ensure continuous growth across all beverage SKUs, including Coke and Liquor lines.
• Sales Truck Operations :
• Manage three Coca-Cola sales trucks, including sales activities, route planning, truck loading, and customer visits.
• Ensure all trucks are fully loaded with the complete range of SKUs and are sales-ready each day.
• Assist the team with loading and counting to ensure efficient and timely dispatch.
• Stock & Cash Control :
• Monitor daily truck sales, stock reconciliation, and cash balancing in coordination with the Admin team
• Ensure accurate and timely recording of stock movements and sales data.
• Market Development & Customer Engagement :
• Visit retail and HoReCa (Hotels, Restaurants, Cafés) customers regularly to promote the full beverage and liquor range.
• Address customer queries promptly and implement solutions to enhance satisfaction and retention.
• Work alongside sales staff to improve in-store visibility and product uptake.
• Merchandising :
• Oversee the deployment of merchandisers and plan layout for coolers, shelves, and gondolas.
• Ensure merchandising standards are maintained across all key accounts and retail outlets.
• Collaboration & Communication :
• Communicate and coordinate with the Coca-Cola BDM to align on sales strategies and marketing objectives.
• Support and guide sales team with route management, customer coverage, and route optimization in Tonga.
• Fleet & Operational Support :
• Oversee the repair and maintenance of sales trucks; ensure vehicles are clean, serviced, and operational at all times
• . Support general logistics operations, including container offloading and warehouse tasks, as needed.
• Sales Support & Trade Activation :
• Assist sales staff during market runs to increase product placements and SKU push in supermarkets and outlets.
• Plan and execute product tastings and in-store sampling activities when required
• . Facilitate the placement of Punjas product lines in shops and assist with order picking when needed.
• Marketing & Brand Activation :
• Engage in annual advertising and promotional planning for Company's products tailored to the local market. Identify and execute trade marketing activities to boost brand awareness and consumer engagement.

Qualifications and Skills :

Package Structure :

Total Salary in Fiji Dollars

Company provides a Furnished Accommodation. Car, Electricity, Water, Medical

Return air tickets from and to your home country to / from Fiji at the beginning and at the end of your employment.

Visa, Work permit provided by company.

Please expedite and send the updated resume along with confirmation of interest for the location.

Regards,

Ms. Swati Sharma / Pooja Raval - Sr. Consultant / Team Leader

Send CV and Reply mail to : [HIDDEN TEXT]

Will call you for detail discussion, if your Profile is relevant.

Skills Required

Sales Management, Market Development, Customer Engagement, Merchandising, Marketing, brand activation , Sales Support, Collaboration, Communication