Visionary Brand Leader

Brand Strategist Job Description

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We are seeking a highly skilled brand strategist to join our team. As a brand strategist, you will be responsible for developing and implementing strategies that drive business growth and customer engagement.

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Key Responsibilities :

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• Conducting consumer research to understand user behavior

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This role involves leading Go-To-Market (GTM) initiatives for new features / benefits with clear ICPs, hooks, and channel mixes. The successful candidate will partner with our marketing team to translate brand ideas into cost-efficient performance creatives, build winning ad systems, and drive the social calendar.

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Requirements : "," ","

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Join us to learn aggressively in a fast-scaling new-age credit card business, shape the experience of lakhs of credit card users, and work in a collaborative environment that recognizes creativity, ownership, and outcomes.

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