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Maino.ai - Assistant Performance Marketing Manager
Nexthirebangalore, India6 days ago
Job descriptionUnderstanding of the key KPIs mainly CAC, LTV, Retention, ROAS etc for different Ahead of the curve execution on ever-evolving advertisement product suite, based Monitor and analyze campaign performance data, identify trends, and make Work with the team to create relevant reports and presentations to share regular Design, conceptualize & co-ordinate with the creative team to bring out campaigns Understanding user behavior and performing root-cause analysis of changes in data Designing experiments to establish attribution of high reach and impact channels like Conducting multivariate testing across marketing channels to assess the impact of Deep interest and discipline in learning the skills required to excel in the role Inherent interest in how the internet works & user trends on internet consumption Good with numbers; analytical skills involving a data-driven approach to Proficiency in ms excel is a great add-on A knack for content, copy, and creative areas is a definite plus Experience : 3+ years
Responsibilities
- Plan and execute digital marketing campaigns across all the paid channels like
google adwords, facebook, instagram, amazon ads etc
vertical of business
on channels as mentioned earlier
recommendations for optimization.
campaign performance updates with the key stakeholders
based on solid consumer & business insights
trends to identify corrections or propose desirable enhancements in product & across
different marketing channels
programmatic, Youtube etc and evaluating them through relevant KPIs
advertising spends on the key business metrics
Qualifications
problem-solving
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Performance Marketing Manager • bangalore, India
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