Demand Generation Executive

About On Direct Marketing

On Direct Marketing is a fast-growing B2B demand generation and marketing agency helping global technology brands connect with the right audiences through strategic campaigns, data-driven outreach, and measurable results. We work with leading enterprise clients, delivering impactful marketing programs that fuel sales pipelines and business growth.

Role Overview

As a Demand Generation Executive , you will be responsible for driving qualified leads for our clients through targeted B2B campaigns. The role requires a strong understanding of marketing funnels, lead qualification, and the ability to engage decision-makers through calls, emails, and digital outreach.

You'll work closely with the campaign and data teams to meet client goals and ensure lead quality and conversion success.

Key Responsibilities

• Execute B2B demand generation and lead qualification campaigns for global clients.
• Reach out to potential leads via phone, email, and LinkedIn to identify key decision-makers and qualify opportunities.
• Engage prospects in meaningful conversations to assess business needs, timelines, and buying intent.
• Maintain accurate records of interactions and outcomes in CRM systems.
• Collaborate with campaign managers and data teams to improve targeting and conversion rates.
• Meet or exceed weekly and monthly lead generation and quality targets.
• Stay updated on client products, industry trends, and marketing practices.

Required Skills & Experience

Education

What We Offer

Skills Required

Inside Sales, Crm Systems, lead qualification