Government Sales Manager

KEY RESPONSIBLITIES :

To generate leads and prospect from State / Central Government and related divisions for Sales and advertising opportunities

Make sales calls and liason with concerned Govt officials and respective teams

Prepare client proposals & presentations

Plan weekly sales cycle by doing account mining of the allocated accounts through client meetings accordingly

Prepare sales related reports including daily call reports, weekly reports, sales projection report, monthly sales plan etc

Maintain strong relationships with clients and agencies in the person’s portfolio.

Market Information :

Conduct competition mapping and monitor them on regular / need basis

Understand in detail about client spends at a brand level and then develop Go to Market approach

To look at broader perspective, think through ideas and create solutions for clients via upselling & cross selling of various properties

Media Tracking to generate prospects

Provide written brief to programming for spot / commercial based on inputs from clients

Ensure that ROs and TOs are appropriately generated and spots are scheduled accordingly (through the sales coordinator and scheduler)

Ensure pricing is maintained as per stipulated target

Follow up and ensure that monies are collected on time including sending appropriate reminders to clients and agencies for payment

Stakeholder Management :

Content Team, Finance, Scheduling, Revenue

Skills & Qualifications :

MBA / PGDM with 4-8years of experience in Sales & Marketing from any Industry

Personal Attributes :

Ability to work under pressure

Adaptability

Strong brand focus mindset

Good Communication Skills

Understanding of local market & language is mandatory

Must be willing to travel locally for client meetings