Area sales manager || FMCG Sales || GT

This role is for an Area Sales Manager for India's leading FMCG company . The ideal candidate will be a highly motivated individual with a strong background in FMCG sales , responsible for driving primary and secondary sales, managing distributors, and leading a team to achieve ambitious targets.

Key Responsibilities

Field Execution

• Drive Primary, Secondary, Coverage, and Distribution targets within the assigned territory.
• Plan and execute outlet-level programs on a weekly basis.
• Ensure successful execution of new product launches and company trade programs.
• Implement effective merchandising strategies .
• Provide on-job training to DSRs (Distributor Sales Representatives), especially on new product development (NPD) brands.

Distributor Management (DD Management)

DSR / Merchandiser Management

Financial & Commercial Aspects

Business Planning & Review

Skills & Qualifications

Skills Required

Area Sales, FMCG SALES, Distributor Management, Reconciliation, Selling Skills, Product Knowledge