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Robotix Learning Solutions - Regional Sales Manager

Robotix Learning Solutions - Regional Sales Manager

Robotix Learning SolutionsDelhi NCR, India
29 days ago
Job description

Regional Sales Manager (North) Toys & EdTech

Company : STEM Play Labs

Location : DelhiNCR (extensive regional travel)

Employment : Full-time

About Us

  • We design export-ready, screen-free STEM toys made in India.
  • Flagship lines : Wonder Briks (patent-applied construction system) and Picto Math (math card game).

Role Summary

  • Own revenue and distribution for your region across distributors, modern trade, general trade, and schools.
  • Build the network, land listings, drive sell-through, and report market intelligence.
  • Key Responsibilities

  • Distributor development : Identify, appoint, and manage regional distributors; set targets, pricing, and trade terms.
  • Retail execution : Secure listings in modern trade & key independents; ensure planograms, visibility, and promotions.
  • Schools / B2B : Drive institutional sales (chains, premium schools, activity centers).
  • Forecast & CRM : Monthly / quarterly forecasting, funnel hygiene in CRM, beat plans, and secondary sales tracking.
  • Team build-out : Hire / coach ASMs / TSIs / promoters; run training and market work-withs.
  • Market intel : Report pricing, competition, FOS feedback, and activation ideas.
  • What Success Looks Like (KPIs)

  • 090 days : Appoint 58 active distributors; close 5080 priority outlets; 100% top-10 city coverage in region.
  • By 6 months : Achieve 90% of quarterly target; top-25 doors with visibility assets; school program launched in 3 cities.
  • Run rate : Forecast accuracy 15%; secondary / primary ratio 0.8; CRM compliance Experience : 5-10 years in FMCG / Toys / Stationery / Ed-toys; proven distributor & MT relationships in region.
  • Commercial : Strong P&L, pricing, trade schemes, collections, and compliance.
  • Execution : Hands-on market working, launches, demos, events; comfortable with weekend activations.
  • Language : English + key regional language(s) (e.g., Hindi).
  • Tools : CRM / Excel / PowerPoint; driving license preferred.
  • Nice to Have

  • Prior Toy / STEM / educational category experience; school channel relationships; promoter team management.
  • Compensation & Benefits

  • Competitive fixed + performance incentives, travel reimbursement, benefits, and rapid growth path (e.g., National Sales Manager track).
  • (ref : iimjobs.com)

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