Lead Marketing

Roles & Responsibilities :

• Development and implementation of marketing strategies and campaign across Channel Business.
• Drive unified brand identity across all customer-facing events and activities
• Roll out multi-channel digital campaigns across focus segments . Monitor and analyze campaign performance, preparing reports and insights for optimization
• Drive market research to communicate and support to sale team about
• High-potential segments
• Untapped geographies
• Underserved customer need
• Plan and manage events, trade shows, and promotional activities. Integrate insights from VOCs and regional performance into communication
• Create engaging content for digital platforms, social media, email campaigns, and promotional materials for internal and external stakeholders
• Coordinate with external agencies, vendors, and partners for all marketing activities

Job Specifications :

Critical Competencies of Job :

Skills Required

Canva, Market Research, Photoshop, Digital Marketing, Ms Office