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Manager - Sales Development - IT

Manager - Sales Development - IT

Screen-Magic Mobile Media Private LimitedPune,Maharashtra, India
30+ days ago
Job description

Experience Level : 5-8 years.

Company Overview :

  • Founded over 15 years, we are a trusted messaging leader for businesses around the globe.
  • We work with customers from small, mid-size businesses to large global enterprises across industries including contact centers, financial services, higher education, retail, staffing, wellness and more.
  • Our commitment to every customer is, "We will deliver the most advanced, simple-to-use messaging platform available, so you can focus on the personal touch that sets you apart from your competition".

Job Overview :

  • We're hiring a Sales Development Manager to build and lead our SDR function across both SMS- Magic and Conversive.
  • You'll drive outbound pipeline in the US region and support field / event-driven sales.
  • Responsibilities include hiring, coaching, and managing SDRs; owning outbound execution; collaborating with sales / marketing to improve funnel conversions; managing inbound SDR activity; supporting event-based meeting bookings; recycling leads; and reporting performance.
  • Key Responsibilities :

  • Team Building & Leadership.
  • Hire, onboard, and scale SDR team across both products.
  • Develop training programs for outreach, qualification, objection handling.
  • Design variable comp plans tied to pipeline / revenue.
  • Conduct regular 1 : 1s, call reviews, coaching sessions.
  • Outbound & Inbound Pipeline Generation.
  • Own outbound campaigns and top-of-funnel pipeline in the US.
  • Drive meeting bookings and pipeline for SMS- Magic & Conversive.
  • Support inbound SDR execution for MQLs and form submissions.
  • Build re-engagement programs for old CRM leads.
  • Sales Support for Events & Field Travel.
  • Coordinate with field reps to pre-book meetings for events / travel.
  • Work with marketing / sales for event-specific prospect lists and cadences.
  • Ensure SDR support for sponsorships, conferences, field campaigns.
  • Collaboration & Alignment :

  • Partner with Marketing on lead quality, targeting, and messaging.
  • Work with AEs to define qualification criteria and optimize hand-offs.
  • Share SDR insights with Product Marketing and RevOps.
  • Reporting & Process Optimization.
  • Track SDR KPIs : meetings booked, pipeline sourced, Conversion rates.
  • Manage dashboards in Salesforce and HubSpot.
  • Continuously refine play books, messaging, workflows.
  • Key Result Areas (KRAs) & Metrics :

  • Meetings Booked : Qualified meetings per SDR / month.
  • Pipeline Sourced : Pipeline generated by SDR team.
  • Conversion Rates : Outreach- Meeting, MQL- SQL, SQL- Opportunity.
  • Ramp & Hiring : Time to hire / ramp new SDRs.
  • Recycled Leads : Pipeline contribution from old leads.
  • Event Support : Meetings booked around events.
  • Compensation-linked KPIs : Pipeline / revenue influence.
  • Requirements :

    Technical / Functional Competencies :

    Essential :

  • 5-8 years B2B SaaS sales, with 2+ years managing SDR / BDR teams.
  • Proven ability to build and scale outbound SDR teams.
  • Strong outbound pipeline creation for the US region.
  • Experience with Salesforce and HubSpot.
  • Skilled with engagement tools (Outreach, Sales loft, Apollo).
  • Comfortable managing dashboards, pipeline reports.
  • Experience with higher-end SMBs across industries.
  • Proficient in messaging frameworks, sequences, objection handling.
  • (ref : iimjobs.com)

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    Sales Development Manager • Pune,Maharashtra, India

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