Digital Marketing Strategist

We are seeking a seasoned Digital Marketing Executive who thrives in a fast-paced environment and can turn data into actionable insights.

• They should be well-versed in planning, setting up, and managing Google Ads and Meta Ads (Facebook / Instagram) to drive business growth.

Key Responsibilities :

Digital Campaign Management : Develop and execute targeted advertising campaigns that align with our business objectives.

Audience Insights : Conduct thorough research to deliver personalized messages to the right audience at the right time.

Creative Collaboration : Work closely with content and design teams to craft compelling ad creatives that resonate with our target audience.

Campaign Optimization : Monitor performance, analyze results, and make data-driven decisions to optimize campaign ROI.

Marketing Funnel Analysis : Contribute to improving the marketing funnel from ad click to conversion.

Requirements :

2-4 years of experience running digital advertising campaigns; Strong understanding of metrics like CTR, CPC, ROAS, CPA; Hands-on experience with Google Ads and Facebook Business Manager; A mix of strategy and creativity; Ability to experiment, test, and learn.

Bonus Skills :

Landing page builders, email marketing tools, or GA4 experience is highly valued.

About Us :

We offer a supportive team culture, flexible work arrangements, competitive compensation, and opportunities for career growth.