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Digital Marketing Manager

Digital Marketing Manager

Adept GlobalMumbai, Maharashtra, India
3 days ago
Job description

Designation : Performance Marketing- Manager

Experience : 3-5 Years

Budget : 9-15 LPA

Roles and Responsibilities :

Performance Marketing :

  • Plan, execute, and optimize paid digital campaigns across Google Ads, Meta (Facebook & Instagram), YouTube, and other relevant platforms.
  • Develop, implement, and manage PPC campaigns to maximize ROI and reduce customer acquisition costs (CAC).
  • Leverage data analytics and consumer insights to enhance campaign effectiveness and drive continuous improvement.
  • Monitor KPIs such as CTR, conversion rates, ROAS, and customer retention metrics.
  • Conduct A / B testing of ad creatives, landing pages, and marketing copy to improve campaign performance.
  • Collaborate with creative teams to develop high-performing ad creatives and landing pages.
  • Stay updated with digital marketing trends, algorithms, and industry best practices.

Online Channel Management :

  • Manage and grow an online sales channel, ensuring strong visibility and sales performance.
  • Develop and execute promotional campaigns and partnerships to enhance online sales.
  • Optimize product listings, pricing strategies, and customer experience to drive conversions.
  • Analyse online channel performance and implement strategies for continuous improvement.
  • Coordinate with supply chain and logistics teams to ensure smooth fulfilment and inventory management.
  • Monitor competitor activities and market trends to stay ahead in the digital space.
  • Interested Candidates can share their profile on

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    Digital Marketing Manager • Mumbai, Maharashtra, India

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