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Digidarts - Senior Manager - Performance Marketing
DigiDarts Marketing Pvt. Ltd.Gurgaon, India30+ days ago
Job descriptionAct as the hub for innovation, exploring and integrating new marketing technologies and media channels into our service offerings. Stay current on industry trends and the competitive landscape to ensure our strategies are cutting-edge. Demonstrate tangible results from innovative approaches and new channel implementations. Facilitate and conduct periodic training sessions to upskill the performance marketing team. Ensure high client satisfaction and long-term retention by consistently delivering strong results and maintaining proactive communication. Periodically set up strategic meetings with clients to drive better engagement and foster long-term collaboration. Collaborate closely with CXOs to align on long-term organizational vision and goals. Engage with cross-functional teams to ensure seamless delivery and results throughout the client funnel. Lead innovative projects within the organization to improve overall delivery and & Experience A Master's degree is required. Minimum of 3+ years of experience in media planning and strategy. Proven experience managing a large team and scaling a fast-growing business. A hands-on, action-oriented approach to problem-solving. A team player with strong leadership and project management capabilities. Strong verbal and written communication skills. Strong analytical and problem-solving skills. Persistent with a high sense of ownership. Strong interpersonal and influencing skills with a closure mindset. Demonstrated ability to work in a fast-paced, hyper-growth environment
About the Role
We are seeking a Senior Performance Marketing Manager to drive our full-funnel media strategy and innovation.
You will be responsible for leading a team, developing strategic media plans, and ensuring our clients achieve their business objectives through both organic and paid initiatives.
This role requires a hands-on leader with a passion for data-driven results and a forward-thinking approach to digital marketing.
Key Responsibilities
Media Planning & Strategy (Full Funnel)
- Develop strategic, full-funnel media plans by understanding client goals, market dynamics, and competitive landscapes.
- Analyze the impact of implemented strategies and proactively recommend optimizations to achieve and exceed key performance indicators.
- Incorporate real-time strategies and changes into ongoing media plans based on immediate client needs and market shifts.
- Lead strategic initiatives and provide key insights to clients on a periodic basis (weekly, monthly, quarterly).
Media Innovation & Team Growth
Client Retention & Strategic Relations
Team Collaboration & CXO Engagement
Professional Attributes
Personal Attributes
(ref : iimjobs.com)
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Manager Performance Marketing • Gurgaon, India
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