This job offer is not available in your country.
Embee Software - Digital Marketing Specialist
Embee Software Pvt LtdGurugram, India3 days ago
Job descriptionOwn CRM workflows for lead capture, validation, categorization, assignment, and reporting (HubSpot preferred). Track funnel KPIs (MQL / SQL / Conversion rates); develop dashboards; present campaign analytics to leadership. Validate and tag leads; serve as CRM admin for lead hygiene and process optimization. Manage B2B social profiles (LinkedIn, Facebook, Instagram, etc.) and maintain an aligned content calendar. Promote blogs, webinars, case studies, and events; monitor engagement metrics and iterate strategy per insights. Release, repurpose, and optimize social content for maximum reach and audience engagement. Oversee CMS-driven website and landing page updates (WordPress); ensure mobile optimization and SEO hygiene. Track web analytics (with Google Analytics); build, launch, and measure campaign-specific landing pages. Partner with design / content teams to optimize UI / UX, conversion flows, and tagging. Conduct keyword, backlink, and competitor research; implement on-page / off-page SEO. Use SEMrush, Ahrefs, and Search Console to validate organic performance. Collaborate to publish blogs, use cases, and service pages for targeted search visibility. Bachelor's / Masters degree in Marketing, Mass Communication, Digital Media, or related field. 5+ years' B2B digital marketing experience : campaign execution, CRM-based lead workflow, CMS management (WordPress), SEO, paid campaign analytics. Proficiency with Google Analytics 4, Google Ads, LinkedIn Campaign Manager, SEMrush / Ahrefs, Search Console, CRM tools. Exceptional communication and analytical skills; hands-on project management. Certifications : Google Ads, Google Analytics, HubSpot. Experience with ABM tools / platforms and campaign orchestration. Basic HTML / CSS and design editing (Canva, Adobe). Prior exposure to IT services, consulting, or B2B SaaS a strong plus. Strategic mindset balanced with tactical delivery; adaptable, detail-oriented, data-driven. Excellent communicator - both internally (across cross-functional teams) and externally (customer-facing content, campaigns). Persistent, creative problem-solver and continuous learner.
Job Title : Assistant Manager - Digital Marketing.
Location : Gurugram, India (In-Office).
Reports To : Marketing Manager.
Experience : 5+ years.
Role Overview
A performance-driven digital marketing leader to execute lead generation campaigns, drive Account-Based Marketing (ABM), manage CRM-based lead workflows, and optimize digital channels for pipeline growth.
This role demands a blend of analytics, creativity, and campaign orchestration expertise with strong collaboration across sales, content, and design teams.
The executive will champion ABM strategy and end-to-end social, paid, and organic campaigns with robust reporting and optimization.
Key Responsibilities
Digital Campaigns & Lead Generation
- Plan and execute performance-driven B2B campaigns over Google Ads, LinkedIn, Facebook, Instagram, and relevant industry platforms for the SMB and SMC segment.
- Shadow on Account-Based Marketing (ABM) initiatives targeting strategic enterprises; drive campaign orchestration and reporting.
- Optimize digital campaigns for MQL generation, measuring CPL, conversion rate, and ROI; collaborate on audience strategy and creative testing.
- A / B test creatives, CTAs, landing pages; manage end-to-end ad operations.
Lead Management & CRM Administration
Social Media & Content Promotion
Website & Landing Page Management
SEO & Performance Optimization
Required Skills & Qualifications
Preferred Qualifications
Ideal Traits
(ref : iimjobs.com)
Create a job alert for this search
Digital Marketing Specialist • Gurugram, India
Related jobs
- Promoted
Digital Advertising Specialist
Sociowash IN XDelhi, IN Join Our Google Ads Project for a Leading EV Brand.DigiDarts is collaborating with BYD – a global smart EV pioneer – on a high-performance digital growth initiative across multiple markets.We’re se...Show moreLast updated: 12 days ago
- Promoted
Digital Marketing Manager
ZafifyNoida, Uttar Pradesh, India Job Title : Digital Marketing & IT Support Specialist.We are looking for a versatile professional who can manage our digital marketing campaigns and also provide basic IT support for our team.This i...Show moreLast updated: 3 days ago
- Promoted
Specialist - Digital Marketing
Corporate ProfessionalsDelhi, India About the job About Us Corporate Professionals is a leading business consulting firm delivering specialized legal, financial, ...Show moreLast updated: 12 days ago
- Promoted
Rosmerta - Digital Marketing Specialist
Rosmerta Technologies LimitedGurgaon, India Digital Marketing Specialist (4+ Years of Experience) - We're looking for a highly skilled and strategic Digital Marketing Specialist to join our team.This is a key role f...Show moreLast updated: 30+ days ago
- Promoted
Cubastion - Marketing Specialist
Cubastion Consulting Pvt. Ltd.Gurgaon, India About Cubastion Founded in 2006 by an IIT alumnus, Cubastion Consulting is a trusted digital transformation partner specializing in Customer Experience (CX) solutions...Show moreLast updated: 30+ days ago
- Promoted
Digital Marketing Manager
TLC DigiTech Pvt. Ltd.Delhi, India, India We are seeking a strategic, creative, and data-driven Digital Marketing Manager to lead our digital growth initiatives.This role will be responsible for crafting and executing digital marketing cam...Show moreLast updated: 12 days ago
- Promoted
Digixito - Digital Marketing Specialist
Digixito Services Private LimitedNoida, India Key Responsibilities : - Plan and execute digital marketing campaigns across channels such as Google Ads, Facebook Ads, Instagram, LinkedIn, and email.Manage social me...Show moreLast updated: 9 days ago
- Promoted
New Media Holding - Specialist - Digital Marketing
New Media HoldingGurugram, India Specialist - Digital Marketing About the job We are seeking a Digital Brand Marketing Specialist for one of the group companies...Show moreLast updated: 3 days ago
- Promoted
Saffron Tech - Strategy Manager - Digital Marketing
Saffron Tech Pvt LtdDelhi, India Job Title : Strategy Manager - Digital Marketing & Technology.Working Days : Monday to Friday.Job Location : Ghitorni, South Delhi (WFO).
Experience Required : 5 years minimum in SEO, Performance Ma...Show moreLast updated: 30+ days ago
- Promoted
Digital Project Manager
Thrive Platformgurugram, uttar pradesh, in HIRING] Digital Marketing Executive – Thrive (USA).Hey there! I’m Brian undefined from the Talent team at THRIVE (USA) – and we’re on the hunt for a high-level, strategic, and execution-focused Dig...Show moreLast updated: 30+ days ago
- Promoted
Innovaccer - Lead - Digital Marketing
InnovaccerNoida, India The Role : We are seeking a dynamic and results-driven LeadDigital Marketing in our digital marketing team to spearhead our digital strategy and lead a team of marketing profes...Show moreLast updated: 8 days ago
- Promoted
Digital Marketing Account Manager
EoR Marketingfaridabad, haryana, in Digital Marketing Account Manager.We’re looking for an experienced.Digital Marketing Account Manager.This role is all about building strong client relationships, overseeing marketing campaigns, and...Show moreLast updated: 28 days ago
- Promoted
The ERM International Group - Senior Specialist - Digital Marketing
ERM IndiaDelhi NCR, India The position primarily centres on digital marketing, with a key emphasis on the development and execution of innovative marketing campaigns designed to promote our diverse portfolio of services thr...Show moreLast updated: 25 days ago
- Promoted
Analytics Vidhya - Digital Marketing Specialist
Analytics VidhyaGurugram, India We are looking for an experienced, passionate and creative Digital Marketing Rockstar to join our dynamic and growing team at Analytics Vidhya.
As a digital marketer, you will be responsible for dev...Show moreLast updated: 26 days ago
- Promoted
Digital Marketing Specialist : SEO | ASO | SMO (IT Industry )
Digital FruitsNoida, Uttar Pradesh, India We are a rapidly growing IT services company, dedicated to delivering innovative technology solutions.As part of our expansion, we are seeking a results-driven Digital Marketing Professional with s...Show moreLast updated: 3 days ago
- Promoted
Dynamic Digital Marketer
Purplechalk cld.coGhaziabad, IN Now Hiring : Dynamic Digital Marketer.We’re seeking a skilled Digital Marketer (Shopify, Meta Ads, SEO, eCommerce) to oversee and scale our high-value marketing campaigns.
Are you passionate about di...Show moreLast updated: 5 days ago
- Promoted
Digital Marketing Manager - D2C Brand - Upto 24L
TalentiserNoida, Uttar Pradesh, India Experienced digital marketer, with predominant experience in running ads on Meta ads, Facebook.Experience with Google is nice to have.
Must have in-depth knowledge of optimising and running ads at s...Show moreLast updated: 4 days ago
- Promoted
Digital Marketing Manager
Alive Wellness ClinicsNew Delhi, Delhi, India We are searching for a highly-creative digital marketing manager / lead generation manager for our D2C Vertical.Your duties will include planning, implementing, and monitoring our digital marketing c...Show moreLast updated: 30+ days ago