Brand Strategist

Dev Opus Pvt Ltd

C.G Road , Ahmedabad

Job details

Job Type : Full-Time

Experience : 2 Years & Above

Work Location : On-site

Full Job Description

As a Brand Strategist, you will play a pivotal role in shaping the identity and positioning of brands across various industries. Your key responsibilities will include researching market trends, analyzing customer insights, and developing strategies that drive brand growth, consistency, and loyalty. You will collaborate closely with marketing, creative, and sales teams to ensure that all brand touchpoints align with the brand's vision, mission, and goals. The ideal candidate will be passionate about brand storytelling, market dynamics, and creating strategies that connect with target audiences on an emotional level.

Mail : [HIDDEN TEXT]

Job Type : Full-time

Schedule : Day shift

Salary : Based On Interview

Responsibilities

• Develop comprehensive brand strategies that enhance brand positioning, visibility, and customer loyalty.
• Conduct thorough market research and competitor analysis to identify trends, opportunities, and challenges.
• Analyze consumer insights and behaviors to inform brand strategy and decision-making.
• Collaborate with cross-functional teams (marketing, creative, and sales) to ensure consistent brand messaging across all platforms.
• Define brand messaging, tone, and visual identity guidelines to ensure uniformity across marketing channels.
• Monitor brand performance and adjust strategies to ensure optimal impact and ROI.
• Create compelling brand stories that resonate with target audiences and differentiate the brand in the marketplace.
• Develop go-to-market strategies for new products or services, ensuring alignment with the overall brand vision.
• Manage and oversee branding projects from conception to execution, ensuring all deliverables meet high-quality standards.
• Present strategies and campaign ideas to internal teams and clients, justifying decisions with data and insights.

Requirements

Skills Required

Market Research, Project Management, Digital Marketing