Digital Brand & Content Strategist

Job Title : Brand Strategist / Digital Marketing Manager

Location : Ahmedabad, India

Working Hours : 7 : 30 PM – 4 : 30 AM IST (aligned to U.S. time zones)

Role Summary

This is the highest-impact marketing seat in the company. You’ll own our brand voice, digital presence , and demand-generation engine —turning awareness into qualified leads that fuel revenue growth. If you can blend strategic thinking with hands-on execution, and you thrive on building a personal and corporate brand in a niche market, we want to talk.

Key Responsibilities

• Short-Form Video & Reels : Ideate, storyboard, direct, and oversee editing for Instagram Reels, YouTube Shorts, TikTok, and Snapchat content that converts views into inquiries.
• Web & Landing Pages : Audit existing pages, launch new ones, and continuously optimize copy, UX, and conversion rates.
• Content & Copywriting : Produce high-impact blogs, ad copy, email sequences, and marketing collateral that speak directly to the needs of recent international grads.
• Reputation Management : Build and execute a proactive reviews strategy;

monitor mentions and maintain a 4.8 + online rating.

repurpose assets acrosschannels.

tailor decks and pitches to each audience.

rally internal and external resources as needed.

Qualifications