Field Marketing - Specialist / Sr. Specialist

About Darwinbox :

Darwinbox is Asia's fastest-growing HR technology platform, designing the future of work by building the world's best HR tech, driven by a fierce focus on employee experience and customer success, and continuous, iterative innovation. We are the preferred choice of 1000+ global enterprises to manage their 4 million+ employees across 130+ countries.

Darwinbox's new-age HCM suite competes with local as well as global players in the enterprise technology space (such as SAP, Oracle, and Workday). The firm has acquired notable customers ranging from large conglomerates to unicorn start-ups : Nivea, Starbucks, DLF, JSW, Adani Group, Crisil, CRED, Vedanta, Mahindra, Glenmark, Gokongwei Group, Mitra Adiperkasa, EFS Facilities Management, VNG Corporation, and many more.

Our vision of building a world-class product company from Asia is backed by marquee global investors like Microsoft, Salesforce, Sequoia Capital, TCV, KKR, and Partners Group.

About the role :

We're looking for an Events & Customer Marketing Specialist to join our high-performing Marketing team. This Individual Contributor role blends strategic and hands-on responsibilities across Events Marketing , Customer Marketing , and Account-Based Marketing (ABM) .

You'll lead the planning and execution of high-impact events and programs that deepen relationships with customers and prospects, drive engagement in key markets (India, SEA, MENA), and support pipeline and revenue goals. You'll collaborate closely with Sales, Customer Success, Key Accounts and Product teams to bring integrated, audience-specific experiences to life

Key responsibilities :

Events Marketing

• Plan, manage, and execute & create experiences for key business leadership : Identifying, planning and conceptualizing the content plan, positioning, brand awareness and demand generation initiatives for and through key events (tradeshows, masterclasses, webinars & roundtables) to convert into tangible business for the organization, the format however is not limited to the ones mentioned.
• End to end execution of key events and lead follow-up with internal stakeholders across geographies, especially in MENA(Middle East)
• Working with internal and external stakeholders to analyze, track & present the key metrices designated to be achieved as part of the role.
• Develop key partnerships with associations & vendors across geographies to position Darwinbox as a category leader in the HCM space.
• Keeping a data driven approach to decision-making while taking decisions on the pointers above while keeping in mind the organizational goals and overall marketing budget.
• Support other marketing functions to achieve common team goals.

Customer Marketing collaboration (India, SEA, MENA)

Account-Based Marketing elements (ABM) (India & MENA — Customers & Prospects)

What You'll Bring

Skills Required

clay , events marketing , customer marketing , Hubspot