Performance Specialist
Genisys GroupHyderabad, IN4 hours ago
Job descriptionCampaign Setup & Management Plan, create, and manage PPC campaigns on Google Ads and Microsoft Ads across Search, Display, and Shopping. Conduct keyword research, competitor analysis, and ad copywriting to ensure effective targeting and engagement. Configure ad extensions, bidding strategies, and budgets to align with campaign objectives. Optimization & Performance Tracking Monitor campaign performance metrics (CTR, CPC, CPA, ROAS, Conversion Rate) and make data-driven optimizations. Manage negative keyword lists, audience targeting, and bid adjustments for improved efficiency. Perform A / B testing on ad creatives, landing pages, and bidding strategies. Ensure accurate conversion tracking through Google Tag Manager, UET (Microsoft Universal Event Tracking), and Analytics tools. Analytics & Reporting Generate and analyze performance reports from Google Ads, Microsoft Ads, and Google Analytics. Provide insights and actionable recommendations to improve campaign outcomes. Forecast performance and prepare budgets for upcoming campaigns. Collaboration & Innovation Partner with cross-functional teams (SEO, creative, and analytics) to align paid search campaigns with overall marketing goals. Stay updated on Google Ads and Microsoft Ads product updates, trends, and algorithm changes. Recommend new strategies, audience segments, and automation opportunities.
Key Requirement for the Position
- Experience : 2+ years in managing paid search campaigns on Google Ads and / or Microsoft Ads.
- Certifications : Google Ads Certification required; Microsoft Ads Accreditation preferred.
- Technical Skills :
- Proficiency in Google Ads, Microsoft Ads, Google Tag Manager, and Google Analytics.
- Strong understanding of keyword match types, bidding strategies, remarketing, and shopping campaigns.
- Knowledge of tracking and attribution models.
- Analytical Skills : Strong ability to analyze performance data and translate it into optimization actions.
- Communication : Excellent written and verbal communication skills for reporting and client interaction.
- Detail-Oriented : High attention to accuracy in campaign execution and reporting.
Job Description
Create a job alert for this search
Performance Specialist • Hyderabad, IN
Related jobs
)
- Promoted
SuccessFactors Compensation Management Specialist
LTIMindtreeHyderabad, Republic Of India, IN Seeking a versatile and skilled professional to manage and execute a variety of tasks in a SuccessFactors Managed ServicesSupport engagement The ideal candidate will be responsible for overseeing m...Show moreLast updated: 30+ days ago
- Promoted
Senior Workday Performance Management Specialist
Proso.aiHyderabad, IN Workday Performance Management Specialist (Functional Role).Years (Relevant Workday Experience).Proso AI is hiring for a UK-based client for a full-time position as a Workday Performance Management...Show moreLast updated: 23 hours ago
- Promoted
- New!
Performance Marketor
Mavilach GroupHyderabad, IN IMPORTANT NOTICE — READ BEFORE APPLYING.Do NOT apply if you do not have proven experience in event sales, event marketing, and ticket / pass sales through performance marketing.Applications from cand...Show moreLast updated: 14 hours ago
- Promoted
Senior Performance Marketer
PU PrimeHyderabad, IN We are seeking a highly skilled.Senior Performance Marketing Manager.This role requires expertise in acquiring high-quality trader leads, optimizing.
The ideal candidate will have managed large budg...Show moreLast updated: 17 days ago
- Promoted
- New!
Implementation Specialist
CareStack - Dental Practice ManagementHyderabad, IN Hands-on experience in any MIS platform.Excellent verbal and written communication skills.Analytical skills and reporting exposure.
Guide clients through the implementation process, outlining steps ...Show moreLast updated: 18 hours ago
- Promoted
Performance Management Specialist
UNISON INTERNATIONAL CONSULTING (The Recruitment Company)Hyderabad, IN Hiring : Performance Marketing Manager | Top Consumer Durables Company | Gurgaon.We are looking for a Performance Marketing Manager for a leading consumer durables brand in Gurgaon.The ideal candida...Show moreLast updated: 1 day ago
- Promoted
Presales Specialist
Peoplefysecunderabad, telangana, in We are looking for an experienced and dynamic Senior SCM Presales Consultant (Order Management) for one of our reputed client.
Anywhere in India (Pune, Mumbai, Bangalore, Hyderabad, Chennai, Gurgaon...Show moreLast updated: 14 days ago
- Promoted
Marketplace Performance Analyst
vidaXLHyderabad, Republic Of India, IN Job Title : Sales Channel Performance Marketing Specialist.Work Mode : Semi Hybrid Mode (4days work from office) and (1 day work from home(either Monday or Wednesday or Friday)) in a week.Primary Re...Show moreLast updated: 28 days ago
- Promoted
Workplace Effectiveness Specialist
Dr Reddy's FoundationHyderabad, Republic Of India, IN The position exists to contribute in providing high-quality support to manage effective and efficient OD Interventions across the organisation while bringing in the best of practices of HR domain &...Show moreLast updated: 30+ days ago
- Promoted
- New!
Performance Growth Marketer
Infinite Labs DigitalHyderabad, IN Infinite Labs is a forward-thinking agency specializing in AI-powered marketing, working with brands in supplements, healthcare, real estate, and professional services to achieve measurable growth....Show moreLast updated: 18 hours ago
- Promoted
- New!
Performance Marketing Specialist (E-Commerce USA Market)
AEE OverseasHyderabad, IN Leading American Fashion Brand “Members Only”, is looking for candidates to join their Digital Marketing team to handle Google ads, SA360 and Meta Ads.
Maximum 2 years Experience in E-commerce adver...Show moreLast updated: 4 hours ago
- Promoted
Presales Specialist
Policybazaar for Businesshyderabad, telangana, in Graduate in any discipline (preferably in Business, Marketing, or related fields).Collaborate with the sales team to develop and maintain a strong sales pipeline.
Track and monitor leads to ensure c...Show moreLast updated: 17 days ago
- Promoted
Google Ads Performance Specialist
Engross Digital Marketing LLCHyderabad, Republic Of India, IN Engross Digital Marketing LLC is a full-service digital marketing agency specializing in innovative and results-driven marketing solutions.
Our services include Google Ads, Facebook Ads, Instagram A...Show moreLast updated: 2 days ago
- Promoted
Retail Performance Development Partner
GIVAHyderabad, Republic Of India, IN We’re Hiring : Training Associate / Sr.Are you passionate about developing people and driving performance through impactful learning?.
Deliver engaging training sessions for retail teams on customer ...Show moreLast updated: 15 days ago
- Promoted
Onestream - Performance Management
Tata Consultancy ServicesHyderabad, Republic Of India, IN OneStream - Performance Management.Mumbai, Hyderabad, Bangalore, Pune.Stay up to date with financial reporting systems for finance like OneStream, SAP BW but also understand Intelligent Automation ...Show moreLast updated: 7 days ago
- Promoted
Sales Performance Analyst
HighRadiusHyderabad, Republic Of India, IN Business Analyst - Sales Enablement.The Sales Enablement team at HighRadius is focused on empowering the Sales organization that sells B2B industry-leading solutions to the office of the CFO global...Show moreLast updated: 30+ days ago
- Promoted
Team Performance Manager
TPHyderabad, Republic Of India, IN Takes complete ownership of the aligned team’s performance.Develops strategic & tactical plans to identify, analyse and effectively respond to client’s needs emerging trends and best practices.Unde...Show moreLast updated: 8 days ago
- Promoted
Performance Engineering Specialist
Cubic Transportation SystemsHyderabad, Republic Of India, IN Only for Immediate Joiners from Hyderabad.Essential Duties and Job responsibilities : .Performance Test Strategy and Planning : .
Designing and developing comprehensive performance test plans and strate...Show moreLast updated: 3 days ago