Position : Marketing Manager
Experience : 5–8 years
Location : Pune
Type : Full-time
About the Role
We are seeking a dynamic Marketing Manager to lead and execute both online and offline marketing initiatives . The ideal candidate will have a strong blend of digital marketing expertise and traditional marketing experience to build brand visibility, drive customer engagement, and generate leads across multiple channels.
Key Responsibilities
- Develop and execute integrated marketing strategies across digital platforms (SEO, SEM, social media, email, content, influencer campaigns) and offline channels (events, print, OOH, partnerships).
- Plan and manage marketing budgets , ensuring cost-effective campaigns with measurable ROI.
- Oversee brand positioning, messaging, and creative content across all channels.
- Manage and optimize paid campaigns (Google Ads, Meta, LinkedIn) to drive quality leads and conversions.
- Coordinate with sales teams to ensure marketing activities align with business objectives.
- Organize and promote offline events, exhibitions, and CSR campaigns for brand visibility.
- Monitor competitor activities and market trends to refine marketing strategies.
- Build partnerships with agencies, vendors, and media outlets for greater outreach.
- Analyze and report campaign performance using analytics tools , providing actionable insights.
- Lead and mentor a small marketing team, fostering creativity and accountability.
Requirements
Bachelor's / Master's degree in Marketing, Business, or related field.5–8 years of experience in integrated marketing (digital + offline).Strong knowledge of SEO, Google Ads, social media advertising, and marketing automation tools.Proven success in planning and executing offline campaigns (events, print, outdoor media).Excellent analytical, communication, and project management skills.Ability to work in a fast-paced environment and manage multiple priorities.Experience in CSR, sustainability, or social impact marketing will be an added advantage.Excellent Communications Skills in Marathi, Hindi, English and any other languagesWhat We Offer
Opportunity to lead impactful marketing campaigns with both digital and grassroots reach.Exposure to innovative technologies and socially relevant projects.Competitive salary and performance-based incentives.A collaborative and purpose-driven work culture.Send Your Resumes to [HIDDEN TEXT] with Subject as 'Position Applied For Marketing Manager (Online & Offline)'
Skills Required
Digital Marketing, Creative Content, Linkedin, Google Ads, Exhibitions, Brand Positioning, Sem, Social Media, Seo