Work Level : Middle Management.
Core : Organised, Problem Solving, Disciplined, Time Management.
Leadership : Provide Feedback, Deliver Results (Team / Organisation), Delegation.
Industry Type : Co-working Real Estate.
Function : Head Digital Marketing.
Key Skills : SEM,SEO,Digital Marketing,Digital Campaigns,Performance Management.
Note : This is a requirement for one of the Workassist Hiring Partner.
Roles and Responsibilities : .
- Plan and execute digital marketing strategies across multiple channels (Google, Meta,LinkedIn, SEO, etc.
- Drive lead generation campaigns focused on hostel occupancy and brand awareness.
- Manage SEO / SEM, social media presence, paid campaigns, and influencer collaborations.
- Optimize performance marketing campaigns to maximize ROI.
- Track and analyze campaign performance using analytics tools and create actionable insights.
- Work closely with sales and operations teams to ensure alignment between digital strategy and business objectives.
Preferred Candidate Profile :
Minimum 4 years of hands-on digital marketing experience.Proven track record in managing performance marketing, SEO, and digital campaigns.Experience in co-living / hostel management / real estate industry preferred.Strong analytical and creative skills to deliver measurable business outcomes.(ref : iimjobs.com)