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Manager-Demand Generation

Manager-Demand Generation

ConfidentialDelhi NCR, Noida
11 days ago
Job description
  • Manage and mentor a high- performing team of demand generation specialists.
  • Foster a culture of innovation, collaboration, and continuous learning.
  • Set clear goals, track KPIs, and provide regular coaching and performance feedback.
  • Conduct regular 1 :  1s focused on growth, development, and impact.
  • Campaign Strategy & Execution Develop and execute integrated demand generation strategies targeting the US healthcare market.
  • Lead campaigns across channels including email, cold calling, and LinkedIn.
  • Collaborate with cross- functional teams to craft compelling messaging and content.
  • Own and optimize the lead qualification process and handoff to sales.
  • Account Mapping & Market Intelligence Guide account mapping to identify and prioritize high- value opportunities.
  • Use data and market research to shape campaign focus and outreach.
  • Help the team tailor their outreach to address key pain points and personas.
  • Sales Alignment & Revenue Impact Align closely with sales teams on goals, targets, and account strategies.
  • Monitor pipeline health and conversion metrics, and report insights to leadership.
  • Provide detailed reporting on lead generation, conversion, and opportunity creation.
  • Innovation & Continuous Improvement Experiment with new tactics, tools, and channels to improve campaign efficiency.
  • Analyze campaign performance and apply insights to optimize future efforts.
  • Stay ahead of industry trends and best practices in B2B marketing and healthcare tech.
  • Cross- Team Collaboration Partner with marketing, sales, product, and customer success teams to ensure alignment.
  • Leverage CRM and automation tools to streamline and scale demand generation programs.
  • Act as a strategic bridge between departments for cohesive customer engagement.
  • Key Success Metrics Qualified Leads Generated
  • Conversion Rates & Meeting Outcomes
  • Sales Pipeline Growth & Deal Velocity
  • Campaign ROI & Forecast Accuracy
  • What We re Looking For 6- 10 years of experience in demand /  lead generation or sales development, ideally within the US healthcare tech market.
  • Proven success in managing teams in a fast- paced, high- growth environment.
  • Deep understanding of B2B marketing strategies and channels.
  • Proficiency in CRM ( Salesforce, HubSpot) and automation tools ( Marketo, Pardot, etc.).
  • Strong analytical, strategic thinking, and communication skills.
  • Track record of achieving or exceeding pipeline and revenue targets.
  • Skills Required

    Salesforce, B2b, Sales, Forecasting, Demand Generation, Crm

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