Job Profile
- Responsible for developing B2C & B2B marketing strategies (BTL / ATL) and execute the same region wise
- Develop Marketing plans & briefs in consultation with sales team
- Generate new ideas for sales augmentation & brand building
- Plan marketing and branding objectives.
- Expand product solutions and offerings
- Formulate innovative tactics to increase footfalls in the stores
- Work as In-House marketing and communication agency
- Design and Develop all marketing & Sales collateral
- To over see all marketing,advertising and promotional activities
- Prepare marketing budget for various activities
- Provide vital marketing support to all sales and operational teams at all times
- To manage all aspects of print & creative production
- Develop news ideas for Retail Branding,BTL activation,Events & Exhibitions
- Identify medium of communication for each campaign(Print,TV,OOH,Digital etc)
- Media planning and buying
Candidate Profile
More than 10 yrs in a similar role.(Agency or client side)Strong practice in BTL,ATL & Events MarketingExcellent communication & negotiation skillsA good head for businessProblem solvingabilitySkills Required
Marketing, Branding, Events