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Manager- Products Branch Banking

Manager- Products Branch Banking

ConfidentialBengaluru / Bangalore
30+ days ago
Job description

ROLE PURPOSE & OBJECTIVE

  • Responsible for overall segment strategy including sales planning, product designing, strategic launch, training of sales force and monitoring of product performance
  • Developing the customized product / proposition and continuously work on upgrading the same
  • Regular product benchmarking with competition and strategy for product re-alignment
  • Monitoring and managing the segment / product profitability
  • Lead the cross functional team for technical and operational processes for successful launch of product
  • Developing the detailed engagement plan for keeping the segment transactional
  • Working with marketing for regular BTL activity and managing the complete product communication and life cycle

Business

  • Own the business segment and ensure the branches achieve their budgeted numbers for that segment.
  • Review the portfolio and increase the pocket share of customer
  • Drive the engagement strategy and increase the number of product per customer
  • Customer

  • Develop and implement suitable marketing / sales strategies to deepen customer relationships
  • Ensure the process in place to resolve escalated customer queries / complaints within the prescribed TAT
  • Train the sales team to improve the products knowledge, product per customers by additional cross sell and up sell of Ujjivan products to the existing customers.
  • Internal Process

  • Continually scan the market to determine the market size and market penetration of the retail, liability products vis vis competition; formulate strategies to leverage opportunities and mitigate risks
  • Conduct continuous review process for maintaining the product profitability margin.
  • Drive the campaigns across the cluster for respective retail liability products
  • Learning & Performance

  • Ensure that the reports within the team maintain the highest standards of professional conduct, ethics, integrity, and control in execution of all their daily operations
  • Take overall responsibility for identification of training needs and completion of mandatory training programs / certifications for self and team members.
  • Skills Required

    product strategy , Product Lifecycle Management, Sales Enablement, Performance Analysis

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