Senior Director-Customer Growth Marketing

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Go to Market at Innovaccer

Our GTM team is passionate about healthcare and wants to leave a positive impact in the ecosystem. We are the tip of the spear that leads the organization externally. We care deeply about our customers and want to resolve their challenges with our solutions. If this excites you, let’s chat about how you can help us tell our special story.

About the Role

At Innovaccer , wer are looking for Senior Director-Customer Growth Marketing and in this role, you will own the strategy and execution of marketing initiatives designed to expand Innovaccer’s footprint within our existing customer base. In close collaboration with Customer Success—who lead Quarterly Business Reviews (QBRs)—you’ll identify whitespace, prioritize strategic accounts, and develop marketing programs that effectively address each customer’s evolving needs. By deploying the right channels and tactics—from “new-form” content marketing to event-based engagement—you’ll build awareness and demand for Innovaccer’s additional solutions, fueling cross-sell and upsell revenue growth.

A Day in the Life

• Own New Generation Within Existing Customers
• Whitespace identification & account prioritization to drive generation pipeline within existing customer base.
• Analyze contract data, product usage, and Customer Success feedback to uncover whitespace across our solutions portfolio.
• Develop an account-scoring model to surface high-potential opportunities for cross-sell / upsell marketing.
• Collaborative Strategy for Cross-Sell / Upsell
• Align with Customer Success on customer QBR insights, using those findings to inform tailored marketing campaigns that address specific pain points or growth objectives.
• Connect with Sales to ensure clear handoffs when leads mature into active cross-sell / upsell conversations.
• New-Form Content & Thought Leadership
• Oversee the creation of product-focused videos, customer<>

product interaction showcases, and webinars that highlight the expanded value our solutions can deliver.

What You Need

We offer competitive benefits to set you up for success in and outside of work.

Here’s What We Offer

Where and how we work

Our  Noida office is situated in a posh techspace, equipped with various amenities to support our work environment. Here, we follow a five-day work schedule, allowing us to efficiently carry out our tasks and collaborate effectively within our team.

Innovaccer is an equal opportunity employer. We celebrate diversity, and we are committed to fostering an inclusive and diverse workplace where all employees, regardless of race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, marital status, or veteran status, feel valued and empowered.

Disclaimer : Innovaccer does not charge fees or require payment from individuals or agencies for securing employment with us. We do not guarantee job spots or engage in any financial transactions related to employment. If you encounter any posts or requests asking for payment or personal information, we strongly advise you to report them immediately to our HR department at px@innovaccer.com. Additionally, please exercise caution and verify the authenticity of any requests before disclosing personal and confidential information, including bank account details.

About Innovaccer

Innovaccer activates the flow of healthcare data, empowering providers, payers, and government organizations to deliver intelligent and connected experiences that advance health outcomes. The Healthcare Intelligence Cloud equips every stakeholder in the patient journey to turn fragmented data into proactive, coordinated actions that elevate the quality of care and drive operational performance. Leading healthcare organizations like CommonSpirit Health, Atlantic Health, and Banner Health trust Innovaccer to integrate a system of intelligence into their existing infrastructure— extending the human touch in healthcare. For more information, visit www.innovaccer.com .

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