About the Role
We're looking for a creative and analytical communicator who can strengthen our digital presence across platforms. The ideal candidate will plan and manage online campaigns, craft engaging content and visuals. This role combines strategic thinking with hands-on execution, perfect for someone who enjoys both storytelling and data.
Role : Communications Specialist (Campaigns)
Location : Pune
Experience : 2+ years
Key Responsibilities :
Digital Campaigns
- Plan, execute, and optimise digital ad campaigns on platforms such as LinkedIn, Meta (Facebook / Instagram), and Google .
- Build audience segments and track performance using analytics dashboards.
- Coordinate with teams to align campaigns with organisational communication goals.
Content Development
Write and edit social media posts, blogs, newsletters, and website content .Ensure brand consistency and a clear, engaging tone across platforms.Support storytelling initiatives that highlight fieldwork, research, and on-ground impact.Design & Visual Communication
Create basic digital creatives, infographics, and short videos using tools like Canva and VEED.io.Work with a team to conceptualise visuals for campaigns.Analytics & Reporting
Track performance of campaigns and organic posts.Prepare monthly analytics reports and recommend improvements based on insights.Cross-Team Collaboration
Support communication needs across projects and partnerships.Coordinate with programme and fundraising teams to develop targeted outreach materials.Skills & Qualifications
2+ years of experience in digital communications, marketing, or media , with proven results from managing campaigns.Digital marketing certifications are a plus.Strong writing and editing skills in English.Hands-on experience with LinkedIn Campaign Manager, Meta Ads, or Google Ads .Familiarity with social media scheduling and analytics tools is a plus (e.g., Buffer, Hootsuite, Sprout Social).Working knowledge of Canva for design.Basic understanding of SEO and web analytics is a plus.Creative thinker who's detail-oriented and comfortable juggling multiple projects.To Apply : Write to [HIDDEN TEXT] with an updated CV with the subject line 'Communications Specialist (Campaigns) ', and fill the Google Form : https : / / forms.gle / p1fShJ8rA8asas1NA
Skills Required
Canva, Google Ads, Web Analytics, Seo