Influencer Marketing Specialist

Roles and Responsibilities :

• Develop and execute influencer marketing campaigns that align with brand and client objectives.
• Identify, segment, and onboard influencers based on niche, audience demographics, and engagement metrics.
• Build and maintain strong relationships with influencers for ongoing collaborations.
• Craft clear, compelling, and personalized outreach messages to influencers for each campaign.
• Manage end-to-end influencer communications, including follow-ups and query resolution.
• Negotiate deliverables and pricing to optimize ROI within the allocated campaign budget.
• Maintain and regularly update the Influencer Management Sheet with complete influencer data.
• Track and ensure timely delivery of influencer content (posts, stories, reels, videos).
• Collaborate with internal teams to align influencer strategies with overall marketing plans.
• Analyze campaign performance and prepare reports with actionable insights.

Desired Candidate Profile :

Required Experience, Skills, and Qualifications :

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Skills Required

influencer marketing, Social Media