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Product Marketing Specialist

Product Marketing Specialist

ConfidentialChennai
6 days ago
Job description

Your Tasks :

  • Development and execution of product and marketing strategies as part of annual strategic planning, Identification of customer needs and market trends.
  • Development of new product initiatives and identifying of new business opportunities
  • Ensuring alignment of marketing and product development process, participation in development projects & development of value propositions and price positioning
  • Creation of marketing communication concepts, catalog creation & managing profitable product portfolio pipeline
  • Shared responsibility for sales and margin (together with sales teams)

Your Profile :

  • Degree in engineering or business administration education, with focus on sales and marketing. (Candidate with AFTER MARKET experience only preferred)
  • 6 to 12 years of experience in product management or strategic marketing management
  • Knowledge about product life-cycle management in Automotive / commercial vehicle industry Experience in automotive workshop business development, service business will be an asset, Strategic thinking, Good communication skills
  • Creativity, result driven and financial skills, willingness to travel
  • Knowledge of IT tools like SAP, Microsoft applications, Tableau / Power BI and PLM
  • Skills Required

    Ap, Good Communication, Microsoft Applications, Strategic Thinking, Tableau

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    Marketing Specialist • Chennai

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