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Lead - Digital Marketing - IT Service Industry

Lead - Digital Marketing - IT Service Industry

power nestBangalore, India
30+ days ago
Job description

Digital Marketing Lead

Location : Bangalore (On-site)

Experience : 5 to 8 Years

Notice Period : Immediate joiners or max. 30 days

Qualification : MBA in Sales & Marketing (Mandatory)

Must-Haves (Strict Criteria) :

  • Experience in IT Services (preferably QA industry)
  • Proven track record leading small marketing teams in companies with - 50M+ revenue or funding
  • Hands-on expertise in lead generation tools : LinkedIn Sales Navigator, Lusha, etc.
  • Strong knowledge of SEO, social media, website & digital presence management
  • Proficiency in marketing automation, email marketing, CRM, GSuite, MS Office

Key Responsibilities :

  • Manage and execute lead generation and marketing campaigns
  • Oversee SEO, website, and social media presence in coordination with partners
  • Set up and manage marketing automation and email campaigns
  • Coordinate creation of whitepapers, case studies, and customer testimonials
  • Ensure strong online visibility on external platforms and digital portals
  • Track and report on traffic, campaign performance, and SEO metrics
  • Drive brand awareness and inbound marketing strategy aligned to business goals
  • ref : iimjobs.com)

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