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Sr. Digital Marketing Lead

Sr. Digital Marketing Lead

CircledBengaluru, Karnataka, India
30+ days ago
Job description

Role Overview :

We’re hiring a Senior Digital Marketing Lead to own the strategy, execution, and optimization of high-impact performance campaigns. If you can craft sharp creatives, scale lead gen funnels, and know how to turn ad spend into serious revenue this role is for you.

As our Senior Digital Marketing Lead, you’ll drive full-funnel marketing initiatives across platforms, working directly with founders and cross-functional teams to boost customer engagement, lower cost per lead, and accelerate business growth.

We’re building a women-led marketing team and are only accepting applications from female candidates for this role. You’re not here to “run ads,” you’re here to drive business

Key Responsibilities :

  • Run performance-driven ad campaigns across platforms (Meta, Google & others)
  • Stretch budgets smartly across campaigns for maximum output and ROI
  • Build and execute full-funnel digital strategies aligned with business and customer journey goals
  • Create and manage lifecycle marketing workflows to nurture, engage, and convert leads
  • Design ad creatives across formats (static, video, reels) and test them to improve CPL and lead quality
  • Coordinate with dev / design to test and improve landing pages and web performance
  • Use CRM tools and analytics to segment audiences and personalize campaign messaging
  • Collaborate with internal teams to streamline processes using marketing automation
  • Track, report, and optimize campaign performance daily

What we're looking for

  • Bachelor's degree in marketing, business, or a related field (Master's degree preferred).
  • 1–2 years experience in a real estate company or digital marketing agency working with real estate brands
  • Strong creative sense + performance-first mindset
  • Hands-on experience with Meta & Google Ads (or similar platforms)
  • Comfortable experimenting, learning fast, and scaling what works
  • Understands marketing with a business lens, not just a platform lens
  • You track more than CPL .You track lead quality
  • You know creative angles drive results, not just ad spend
  • Why Circled?

    We’re building the future of real estate through tech, content, and community. At Circled, your work won’t just be seen it’ll directly drive growth, revenue, and impact.

  • You’ll work in a tight-knit, small team zero layers, high ownership
  • If you’re looking for large departments and handholding, this isn’t the place
  • If you’re excited to build with the same people you’ll grow with, you’ll thrive here
  • Direct access to founders, rapid learning, real visibility
  • Other details :

    Work Location – Co-working space in North Bangalore (near Manyata Tech Park, HBR Layout), not in Manyata (it’s not fancy).

    Start-up never sleeps : We work Monday to Saturday, 10 AM to 7 PM

    Interested? Drop your resume at anush@circled.co.in

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    Digital Marketing Lead • Bengaluru, Karnataka, India

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