Assistant Brand Manager

We’re Hiring : Assistant Brand Manager / Brand Manager – Emami Ltd.

Emami Ltd. is looking for a passionate and driven Assistant Brand Manager / Brand Manager to join our Marketing team in Mumbai . This role is ideal for someone who thrives on building strong brands, shaping strategy, and driving impactful consumer connections.

What you’ll do :

Build, nurture & grow the brand’s equity in line with strategic objectives.

Define brand identity, positioning, communication, pricing, packaging & promotions.

Partner with Sales, R&D, and cross-functional teams to deliver winning brand strategies.

Lead ATL & BTL campaigns, ensuring maximum ROI through effective media planning.

Drive new product development, brand extensions, and market entry strategies.

Monitor competition, market dynamics & retail audits to design impactful initiatives.

Manage budgets, P&L, and ensure brand objectives (topline & bottom-line) are achieved.

Mentor & guide brand executives, fostering a performance-driven culture.

What we’re looking for :

Strong experience in brand management / marketing with proven track record.

Strategic thinker with creative flair and strong business acumen.

Hands-on experience in ATL, BTL, digital campaigns, product launches, and market research .

Excellent collaboration and leadership skills to work across departments and agencies.

At Emami, you’ll have the opportunity to work on iconic brands, drive innovation, and make a visible impact in a fast-evolving market.

If you’re excited to build brands that connect deeply with consumers and want to be part of one of India’s leading FMCG companies — apply now!

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