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Digital Marketing Strategist
beBeeMarketingAhmedabad, Gujarat, India30+ days ago
Job descriptionPlan, launch, and optimize paid campaigns to meet business objectives. Develop and implement data-driven targeting strategies. Collaborate with design and content teams to create high-performing ad creatives. Analyze campaign performance and provide actionable insights to inform future strategy. Proven experience in digital marketing with a focus on paid advertising. Strong analytical and problem-solving skills. Excellent communication and collaboration skills. Ability to stay up-to-date on the latest digital marketing trends and platform updates. Digital marketing certification or degree. Experience with campaign budgeting and forecasting. Proficiency in analytics tools such as Google Analytics.
Job Overview
We are seeking a highly skilled Digital Marketing Strategist to lead the planning, management, and optimization of paid ad campaigns across Meta (Facebook & Instagram), Google Ads, and other platforms. The ideal candidate will have a strong background in digital marketing, excellent analytical skills, and the ability to develop targeted strategies for maximum ROI.
- Develop and execute comprehensive digital marketing strategies to drive brand awareness, engagement, and sales.
- Manage and optimize paid campaigns across multiple platforms, including campaign budgeting, targeting, and bidding.
- Collaborate with cross-functional teams to develop high-performing ad creatives and engaging social content.
- Monitor, analyze, and improve key performance metrics : CTR, CPC, CPL, ROAS, and CPM.
- Stay up-to-date on the latest platform policies, trends, and algorithm changes to ensure optimal campaign performance.
Key Responsibilities
Requirements
Preferred Qualifications
What We Offer
A dynamic and innovative work environment that fosters growth and development. Competitive salary and benefits package.
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Marketing Strategist • Ahmedabad, Gujarat, India
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