Category Manager

Category Manager

About the Role

As a

Category Manager at Furlenco , you will own the full P&L and growth of your category across rental, selling in different Sales channels (D2C, Offline). This is a strategic and execution-heavy role where you will drive

business growth, profitability, and new product launches , while ensuring exceptional customer experience. You will partner with design, sourcing, supply chain, sales, growth, business finance and technology teams to create agile, scalable products.

Key Responsibilities :

Business & P&L Ownership

Own

category revenue, margins, and inventory health

across rental and selling channels.

Build and deliver

monthly, quarterly, and annual business targets

aligned with company goals.

Identify opportunities to drive

growth, pricing, and assortment efficiency

using analytics and customer insights.

Assortment & Product Strategy

Lead

assortment planning, new product development (NPD) , and lifecycle management.

Conduct

market research and competitive benchmarking

to identify gaps and innovation opportunities.

Collaborate with design, sourcing, and manufacturing teams to

launch products faster , balancing cost, aesthetics, and quality.

New Initiatives & Projects

Drive

category expansion projects , pilot launches, and strategic partnerships.

Work with cross-functional teams (Tech, Ops, Growth, Finance, Sales) to

execute multi-stakeholder initiatives

efficiently.

Track and report project performance against defined timelines and KPIs.

Customer Experience & Brand Performance

Understand customer journeys to identify and eliminate friction points.

Do Research, Surveys and come up with insights

Partner with CX and Growth teams to

improve category engagement .

Data & Insights

Leverage analytics to track performance metrics (conversion, AOV, churn, margin, etc.).

Build business dashboards and

derive actionable insights

for pricing, promotions, and product lifecycle.

Continuously optimize for

profitability and operational efficiency .

Leadership & Collaboration

Work closely with senior leadership to align on strategy and execution priorities.

• Influence multiple teams without direct authority;

lead through collaboration and impact .

Build strong vendor relationships to ensure quality, cost, and delivery goals are met.

What We’re Looking For :

3 – 6 years of experience in

category management, merchandising, or business strategy

in consumer, retail, or e-commerce domains.

Proven track record of

driving category growth and delivering on P&L .

Strong analytical mindset with fluency in

Excel / Sheets, data dashboards, and business metrics .

Excellent communication, stakeholder management, and problem-solving skills.

A balance of

strategic thinking and operational hustle

— someone who can ideate and execute equally well.

Prior exposure to

furniture, home décor, lifestyle, or consumer durables

is a plus.

Why Furlenco :

You’ll join a company reimagining how India experiences furniture — blending

design, technology, and flexibility . You’ll work with a passionate team driving the next chapter of growth in both

rental and D2C sales , shaping how millions live better.