RESPONSIBILITIES :
- Responsible for organizing marketing activities including advertising, promotions, and public relations to increase brand visibility
- Plan and execute strategic marketing and branding objectives for various campaigns
- Coordinate with internal teams and external agencies to ensure alignment of campaign goals
- Analyze market trends, customer behavior, and competitive landscape to guide marketing strategies
- Recommend necessary changes and improvements in ongoing or future marketing activities
- Monitor campaign performance metrics and prepare regular reports to assess effectiveness
- Ensure consistency in brand messaging across all channels and platforms
- Manage marketing budgets and allocate resources effectively to maximize ROI
- Support sales team with appropriate marketing materials and lead generation initiatives
Skills Required
Marketing Strategy, Brand Management, Campaign Execution, Budget Management, Digital Marketing, Sales Support