AdCounty Media - Manager - Ad Operations

Job Overview :

We are seeking a detail-oriented and tech-savvy Manager - Mobile Ad Operations to join our growing team. In this role, you will be responsible for managing, optimizing, and analyzing mobile ad campaigns across multiple platforms to ensure seamless delivery and top-notch performance. You will play a key role in campaign trafficking, client coordination, troubleshooting, and reporting.

Key Responsibilities :

• Set up, monitor, and optimize mobile ad campaigns on platforms such as Trackier, Affise, Appsflyer, Branch, etc.
• Manage day-to-day ad operations including tracking URLs, creative testing, and resolving delivery issues.
• Coordinate with publishers / affiliates and internal teams for smooth campaign execution and timely delivery.
• Track and analyze campaign KPIs (CTR, CVR, ROI, retention, etc.) to ensure targets are achieved.
• Generate, review, and present daily / weekly performance reports with actionable insights.
• Maintain accurate documentation for campaign setup, targeting details, and performance logs.
• Assist in managing SDK integrations and postback setups between advertiser and publisher tracking systems.

Required Skills & Qualifications :

Good to Have :

(ref : iimjobs.com)