Marketing Analytics Specialist

Requirements :

• 2-3 years proven experience in marketing analytics, with a focus on customer acquisition in B2B and B2C industries.
• Strong analytical skills and proficiency in data analysis tools and programming languages such as SQL, Python, R, or similar platforms.
• High proficiency in statistical analysis (help designing A / B tests and analyze performance to assess marketing campaign effectiveness)
• High proficiency in data visualization tools like Domo, Saleforce, or Looker, demonstrating the capability to craft engaging and insightful dashboards and reports.
• Deep understanding of digital marketing channels, performance metrics, and attribution models, with a track record of optimizing user acquisition campaigns for maximum ROI.
• Excellent communication and collaboration skills, with the ability to work effectively across teams and influence stakeholders at all levels of the organization.
• Strong project management skills and ability to manage multiple priorities and deadlines in a fast-paced environment.
• Proven experience in mentoring and guiding analysts

Skills Required

Customer Acquisition, Data Visualization, Marketing Analytics, Sql, Python, Statistical Analysis