Position : Digital Marketing Executive / Business Development Executive
Company : SiGa Systems Pvt. Ltd.
Location : Pune, Maharashtra
Website : https : / / sigasystems.com
Experience : 1+ Years
CTC : As per company norms
About Us :
SiGa Systems is a fast-growing IT software company enabling digital transformation for global clients. Since 2016, we've delivered web and application development services across multiple domains.
Key Responsibilities :
- Plan, execute, and manage digital marketing campaigns (Google Ads, Facebook Ads, LinkedIn Ads) to generate leads for IT projects (WordPress, .NET, Java, PHP, React).
- Optimize PPC campaigns, landing pages, and targeting to maximize ROI.
- Conduct A / B testing and monitor campaign performance using analytics tools (Google Analytics, HubSpot).
- Develop outbound sales strategies and nurture client relationships to close deals.
- Analyze market trends, competitor activity, and client behavior to identify growth opportunities.
- Maintain accurate reports and pipeline forecasts for management.
Requirements :
Bachelor's in Marketing, Business, or related field (Master's preferred).1+ years of experience in digital marketing and lead generation for IT projects.Proficiency in SEO, SEM, PPC, social media, and email marketing.Familiarity with HTML, CSS, JavaScript for SEO purposes.Strong analytical, creative, and project management skills.Excellent communication and interpersonal abilities.Skills / Competencies :
Lead generation, PPC management, campaign optimization, client acquisition, marketing analytics, demand generation platforms, marketing automation, and social media strategy.
Skills Required
Email Marketing, Java, Css, .NET, linkedin ads , campaign optimization, Hubspot, Html, Wordpress, Facebook Ads, React, Google Ads, Javascript, Php, Google Analytics, Sem, Seo