Job description :
Experience- 8 to 15 years
Location : ITO, New Delhi
Industry : Advertising
Job Summary :
We are looking for a dynamic and results-driven Sales and Marketing Specialist with hands-on experience in Outdoor Advertising, handling PSU (Public Sector Undertaking) clients, working with advertising / media agencies, and managing social and print media campaigns. The ideal candidate will be responsible for business development, client servicing, campaign planning, and media strategy execution across platforms.
Key Responsibilities :
- Identify and develop new business opportunities, especially in PSUs, government departments, and corporate clients.
- Pitch outdoor and print media campaigns to direct clients and through media buying agencies.
- Build strong relationships with PSU clients, advertising agencies, and key decision-makers.
- Respond to tenders, RFPs, and participate in government empanelment processes.
- Plan and execute media campaigns across outdoor, print, and social media platforms.
- Coordinate with internal teams and vendors for media planning, creatives, and execution.
Key Requirements :
Education : Graduate / Postgraduate in Marketing, Business Administration, Mass Communication, or related fields.Experience : 8–15 years of relevant experience in advertising sales, preferably with exposure to :Outdoor advertisingPSU or government clientsAgency liaisonSocial media campaignsPrint media (newspaper, magazine ads)Excellent verbal and written communication skills.Proficient in MS Office, CRM tools, and social media platforms.Willingness to travel for client meetings and site visits.Preferred Attributes :
Strong networking skills in PSU and government ecosystem.Good negotiation and closing skills.Ability to work under deadlines and manage multiple projects.Skills Required
CRM Tools, Ms Office, Print Media, Outdoor Advertising