Job Description : Executive - Performance Marketing
About The Company
OktoBuzz is a Mumbai based Digital Marketing Agency working with premier clients like Amazon.in - Westland Publishing (Authors like Amish Tripathi, Chetan Bhagat, Ashwin Sanghi), Hamleys India, Norton India, Forbes India, CNBC Tv18, Crossword, Hockey World Cup 2018, Simon and Schuster, Satva India and the US and more. We build digital go-to-market strategy for clients with focus on brilliant creativity combined with a deep understanding of consumer behaviour on social platforms. Parallel to this is expertise in performance driven ad planning with strong pedigree in attribution based campaign planning and execution.
Know more about us at www.oktobuzz.com
Location : Andheri (E)
Responsibilities
- Creating and curating shareable content; determining which platform is best suited for each piece of content and executing the same on various digital media platforms; building and managing social media profiles and presence; maintaining brand consistency across platforms.
- Data research about the client and meeting digital media related execution needs of the organization.
- Help in building creative digital strategies and campaigns.
- Identify trends and insights and optimize campaign performance based on the insights.
- Measure, analyse and report performance of the digital media campaigns.
- Keeping a track and being updated about the latest Digital / Social Media trends and being proactive in executing the same for clients.
Work Experience
1+ year in execution on digital media platforms
Skills Required
The candidate must have a working knowledge of the following platforms- Google ads, Facebook ads, DV360, Google Analytics,YouTube, Snapchat, LinkedIn, Twitter and MicrosoftHands on experience with tools like GA4, GTM, Shopify, HotJar, AppsFlyerExperience in handling B2C and B2B clientelesShould demonstrate a track record of successfully improving Return on Advertising Spend (ROAS) and revenue for B2C brandsStrong analytical skills and the ability to interpret data effectivelyA proactive and detail-oriented approach to campaign managementExcellent communication and collaboration skillsAbility to thrive in a fast-paced environment and adapt to evolving strategies and prioritiesThe candidate must have a strong marketing and analytical mindset backed by good problem-solving skills.Qualifications
Graduate in any stream
Skills Required
Gtm, Youtube, Shopify, snapchat , Twitter, Linkedin, Facebook Ads, Google Ads, Dv360, Microsoft, Google Analytics