Digital Marketing Manager (with Website Development Skills)
Location : Faridabad
Company : Winfra
At Winfra , we are shaping the future of infrastructure solutions through innovation and sustainability. We are looking for a Digital Marketing Manager with website development expertise to strengthen our digital presence and drive impactful online strategies.
If you are passionate about digital marketing, live and breathe technology, and have a knack for creating seamless websites and engaging content, we’d love to connect with you.
Key Responsibilities
Digital Marketing & Strategy
- Develop, implement, and optimize digital marketing campaigns across multiple channels (SEO / SEM, email, social media, display, and paid advertising).
- Design and manage Winfra’s social media presence to increase visibility, engagement, and brand awareness.
- Plan and execute growth-driven marketing experiments and conversion tests.
- Track, measure, and report campaign performance against ROI and KPIs.
- Identify emerging trends, tools, and strategies for business growth.
Website Development & Management
Design, build, and maintain the company’s website ensuring modern design, user-friendly navigation, and responsive performance.Collaborate with internal teams to develop landing pages optimized for lead generation and customer engagement.Monitor website analytics and conversion funnels, implementing improvements to enhance user experience.Ensure website security, updates, and smooth integration with marketing tools.Creative Content & Multimedia
Create high-quality graphics, visuals, and marketing collaterals for campaigns.Edit and produce videos for social media, campaigns, and promotional content.Ensure all creative assets align with brand guidelines and marketing objectives.Collaboration & Innovation
Work closely with cross-functional teams, agencies, and vendors to deliver projects on time and within budget.Provide strategic input on digital innovation and adopt emerging technologies where applicable.Skills & Qualifications
Proven experience in digital marketing management and website development (WordPress, HTML / CSS, or other CMS platforms).Strong knowledge of SEO, SEM, Google Analytics, and paid digital advertising.Proficiency in graphic design tools (Photoshop, Illustrator, Canva, etc.).Experience in video editing software (Premiere Pro, Final Cut, After Effects, or similar).Creative thinker with expertise in content creation, social media, and online branding.Strong analytical and problem-solving skills with the ability to interpret data and optimize strategies.Ability to manage multiple projects simultaneously and deliver under deadlines.Bachelor’s degree in Marketing, IT, Communications, or a related field.Why Join Winfra?
Be part of a forward-thinking company engaged in water, storage, and renewable projects contributing to community development.Opportunity to lead end-to-end digital marketing and web initiatives.Work in a collaborative, innovative, and growth-driven environment.