Digital Marketing and Ecommerce Specialist for children's clothing company

Location : Chennai, Tamil Nadu

Job Type : Full-time contract, In-office

Experience Required : Minimum 2 years

ABOUT STRAWBERRY STRIPES

Strawberry Stripes is a Chennai-based children's clothing business with over 25 years of heritage. We specialize in creating comfortable, high-quality clothing that children love to wear while showcasing the beautiful handwork of Indian artisans. Our wholesale and retail operations span India and international markets.

We're looking for a dynamic Digital Marketing & E-commerce Specialist to manage our online presence and drive growth across all our digital channels.

JOB DESCRIPTION

We are seeking an experienced Digital Marketing & E-commerce Specialist who will be responsible for managing our complete digital marketing ecosystem, website operations, and customer engagement across multiple platforms. This role requires a blend of creative marketing skills, technical e-commerce knowledge, and strong customer service abilities.

KEY RESPONSIBILITIES

Digital Marketing & Content Creation :

• Manage the social media calendar and create engaging posts across sub-brands
• Write a monthly SEO-optimized blogs for Strawberry Stripes
• Coordinate with our digital marketing agency on paid advertising campaigns
• Implement SEO optimization strategies to improve organic reach
• Execute email marketing campaigns to drive sales and engagement
• Conduct competitor analysis to stay ahead of market trends

E-commerce Website Management :

Customer Engagement & Retention :

REQUIRED SKILLS & QUALIFICATIONS

WHAT WE OFFER

This is a contract position based in Chennai. Candidates must be comfortable working from office daily. We work Monday to Saturday.

TO APPLY

Please submit your resume along with :

We're looking for someone who can start immediately and help us grow the business!

Skills Required

Content Creation, Copywriting, Digital Marketing, Email Marketing, Sem, e-commerce, Seo