SquareOps - Vice President - Sales & Go To Market

You will be our first commercial leader, stepping in to own and scale the entire revenue function.

This is not a traditional sales role; you'll lead market research, pricing, packaging, GTM planning, automation, and team building.

You'll work closely with the founders but have full ownership of commercial decisions.

Responsibilities :

• Define and execute go-to-market strategies for both SquareOps (services) and Atmosly (SaaS).
• Identify target segments, ICPs, and high-ROI outreach channels across India and global markets.
• Design and run pricing and packaging experiments to optimize conversion and revenue.
• Build and lead a high-performing GTM team (sales, pre-sales, SDRs, partner / channel).
• Create sales playbooks, pitch materials, objection handling, and demo flows.
• Own the CRM pipeline, forecasting, and performance reporting.
• Conduct ongoing competitor research, keyword analysis, and market mapping.
• Track funnel performance and metrics like CAC, LTV, payback, win rate, and churn.
• Present insights that influence roadmap, pricing, and campaign investments.
• Use tools like ChatGPT, Clay, Browse AI, Apollo, Zapier, or custom scripts to automate GTM workflows.
• Build dashboards and reporting flows using Airtable, Notion, Google Sheets, or Looker Studio.
• Set up lead enrichment, outreach workflows, and follow-up automation to streamline operations.
• Collaborate with marketing on SEO, demand-gen campaigns, and retargeting funnels.
• Work with founders and the engineering team to translate market feedback into product roadmap inputs.
• Represent the customer voice in pricing, onboarding, and packaging discussions.

Requirements :

This job was posted by Hr Squareops from SquareOps.

(ref : iimjobs.com)