Key Responsibilities :
- Development of select international markets by identifying the right distributor / importer.
- Execute the activities to ensure achievement of Business Plan for Branded FMCG Exports to international markets.
- Manage and grow business for assigned brands and categories in overseas markets by effective brand marketing and by driving the local distributor sales force.
- Driving ATL and BTL marketing campaigns for the assigned brand & category to increase consumer awareness.
- Closely monitoring competition activity through data analysis and capturing in-market feedback from importers.
- Coordination with advertising agency for development of packaging with appropriate labeling and POSM for international markets.
- Tracking primary and secondary sales in targeted countries.
- Coordination with production and logistics ensure timely export shipments.
- Customer servicing of existing international distributors including monitoring of shipments, payments etc.
Education Qualifications and Work Experience Required :
MBA with specialization in International Business or Sales & MarketingExperience in FMCG / Food Processing exports with international markets.Min 7-10 years of relevant experience in handling any international Markets.Essential :
Exposure to International marketsInternational Sales & MarketingInternational Business DevelopmentDesirable :
Brand ManagementSales & Distribution managementNon-technical Skills Required :
Ability to quickly acquire knowledge of various international marketsDeal with people from different culturesWork in different time zones in line with key marketsGood communication and negotiation skillsSkills Required
Export, Sales, Market Reseach, Brand Management, Business Devlopment