Talent.com
This job offer is not available in your country.
Relationship Lead

Relationship Lead

Packtindia, India
20 hours ago
Job description

Overview

The Relationship Lead (RL) plays a pivotal role in Packt’s publishing ecosystem by driving both the acquisition of high-caliber authors and the execution of post-publication marketing strategies. As a dynamic link between subject matter experts, developer communities, and Packt’s content goals, the RL is responsible for discovering influential voices in tech, nurturing long-term author relationships, and ensuring that each published title achieves visibility, engagement, and commercial success across all sales channels.

This is a strategic, outward-facing role that requires a blend of people skills, product sensibility, marketing acumen, and community-building mindset.

What you’ll do

Key Responsibilities

Post-Publication Marketing Execution

  • Drive book visibility on Amazon, , and third-party sales channels by executing structured marketing campaigns.
  • Work with internal marketing and growth teams to support metadata optimization, keyword targeting, and audience-specific messaging.
  • Develop title-specific promotion plans that include outreach to Amazon reviewers, email campaigns, and community events.

Strategic Community & Influencer Engagement

  • Build relationships with developer communities, online forums, and tech meetups to identify content gaps and potential authors.
  • Collaborate with tech influencers across LinkedIn, Twitter, YouTube, and other platforms to generate buzz around new titles.
  • Establish recurring partnerships with community advocates to amplify the impact of book launches.
  • Coordinate influencer-led campaigns and track ROI from posts, videos, and content mentions.
  • Amazon Review & Reputation Management

  • Identify and manage a pipeline of credible reviewers to secure verified reviews for new releases.
  • Track review volume and sentiment; work with authors and marketing teams to ensure feedback is actionable and constructive.
  • Build a scalable review acquisition strategy that supports sustained post-launch visibility.
  • Developer Relations & Advocacy

  • Embed books into conversations across key developer spaces such as GitHub, Stack Overflow, Reddit, and tech Discord servers.
  • Plan and support online events (, webinars, AMAs, expert panels) that showcase book content and author expertise.
  • Gather feedback and community insights to inform future book topics and marketing approaches.
  • High-Status Author Acquisition & Engagement

  • Proactively identify and pursue influential tech professionals, thought leaders, and practitioners as potential authors.
  • Pitch publishing opportunities to experts with a compelling narrative that aligns with their personal brand and career goals.
  • Negotiate author contracts and manage onboarding to ensure clarity, enthusiasm, and a strong collaborative foundation.
  • Serve as the primary point of contact for authors, guiding them through the publication journey.
  • Maintain long-term relationships to encourage repeat authorship and ambassador-level partnerships.
  • Competencies Required

    Author Acquisition & Negotiation

  • Strong persuasive skills and the ability to close with high-profile individuals.
  • Confidence in cold outreach, networking, and building rapport with experts.
  • Understanding of tech personas and what motivates professionals to write and share their knowledge.
  • Marketing Strategy & Execution

  • Ability to plan and run campaigns that improve discoverability and drive book sales.
  • Familiarity with key book marketing metrics : click-through rates, conversion rates, review sentiment, etc.
  • Experience with marketing tools such as email platforms, influencer outreach software, or CRM systems is a plus.
  • Community Engagement & Influencer Collaboration

  • Proficiency in identifying and recruiting influential voices in the tech ecosystem.
  • Ability to manage relationships with micro- and macro-influencers, ensuring consistent and authentic promotions.
  • Capable of tracking engagement data and iterating marketing efforts based on what works.
  • Organized, Analytical, & Results-Oriented

  • Highly structured in managing outreach pipelines, campaign schedules, and author communication.
  • Analytical mindset with the ability to generate insights from marketing data and sales trends.
  • Proactive, responsive, and capable of juggling multiple titles and stakeholder relationships.
  • Expected Outcomes

  • Acquisition of a consistent pipeline of top-tier authors and industry leaders across key technical domains.
  • Growth in verified Amazon reviews and visibility metrics across all sales platforms.
  • Enhanced Packt brand presence within developer communities and social media ecosystems.
  • Demonstrable increases in book engagement and sales driven by RL-led campaigns and influencer partnerships.
  • Strengthening of Packt’s position as a trusted publisher among tech influencers and readers.
  • Why work at Packt?

    We recognize how important our people are and acknowledge and support the things that are important to them. We focus on the full team member's experience. We aim to create a positive working environment that supports personal and collective development – where our people can not only grow their skill sets, continuously challenge themselves, and develop their careers, but also work together as a team and with our customers.

    We try to achieve this by :

  • Ensuring a positive working environment for all team members, supportive of flexible and remote work.
  • Supporting individual development through growth opportunities and internal mobility.
  • Encouraging social collaboration within teams and communities and knowledge-sharing.
  • Fostering a culture that supports a healthy work-life balance.
  • We seek to achieve this by :

  • Providing a broad range of benefits and initiatives.
  • Advocating a healthy lifestyle where wellbeing is seen as an essential responsibility.
  • Celebrating success stories and encouraging peer-to-peer recognition.
  • Fostering a culture of self-development.
  • Providing a work environment where the best idea wins, and challenge is encouraged.
  • Benefits

    You will also have access to a range of flexible benefits that are designed to help you make the most of your time with us.

  • Bonus scheme
  • 25 days’ holiday (plus bank holidays)
  • Flexible hours : choose how, when and where you work
  • Monthly Gross Salary- 80K-160K (negotiable)

    Disclaimer : Packt does not authorize any third-party consultancies, influencers, or agencies to offer employment opportunities on our behalf. We are not involved in any financial transactions with these parties. Our hiring process is managed internally, and all applications should be made through the official procedures outlined in our job listings.

    Create a job alert for this search

    Relationship Lead • india, India

    Related jobs
    Relationship Lead

    Relationship Lead

    PacktIN
    Remote
    Quick Apply
    Packt is a leading publisher of technical learning content with the ability to publish books on new and emerging tech faster than any other publisher in the world. We believe that software has a dee...Show moreLast updated: 30+ days ago
    • Promoted
    Senior Relationship Manager

    Senior Relationship Manager

    AssetPlusIndia
    Role : Senior Relationship Manager.Mutual Funds AssetPlus is an end-to-end platform for financial advisors and investors to scale businesses / manage investments digitally. The mutual fund industry in ...Show moreLast updated: 26 days ago
    • Promoted
    Relationship Manager

    Relationship Manager

    Vivriti CapitalIndia
    Vivriti Group is a pioneer in the Mid-Market Lending space providing tailored debt solutions to mid-sized entities.The group has the following businesses : Vivriti Capital Limited, a systematically ...Show moreLast updated: 30+ days ago
    • Promoted
    Senior Relationship Manager

    Senior Relationship Manager

    Peoplemint ConsultantsIndia
    Relationship Manager -BBG Working capital.Location : Delhi / Pune / Dhanbad Grade -Manager till AVP.Relationship Manager – BBG (Business Banking Group) Industry : . Job Summary : Responsible for acquir...Show moreLast updated: 30+ days ago
    • Promoted
    Relationship Manager

    Relationship Manager

    Kotak LifeNagpur, IN
    Urgent Hiring | Relationship Manager – Wealth Channel.Nashik | Pune | Kolkata | Delhi | Bangalore | Chennai | Surat | Ahmedabad. We’re looking for dynamic professionals with experience in the Agency...Show moreLast updated: 9 days ago
    • Promoted
    Relationship Manager- CRM

    Relationship Manager- CRM

    Gera DevelopmentsIndia
    Over 50 years, 62 projects & approx.We not only create premium residential and commercial projects but deliver novel experiences anchored in our values of trust, quality, customer first and innovat...Show moreLast updated: 8 days ago
    • Promoted
    Demand Generation Lead

    Demand Generation Lead

    VRIZENagpur, IN
    We are seeking a Demand Generation Lead to join VRIZE’s Marketing & Communications team.This role will drive end-to-end demand generation initiatives spanning SEO, SEM, paid campaigns, and lead fun...Show moreLast updated: 6 days ago
    • Promoted
    Preferred Relationship Manager

    Preferred Relationship Manager

    Anand Rathi Share and Stock Brokers LtdNagpur, Maharashtra, India
    The Relationship Manager is the ultimate face of the business as (s) he is going to be the final point of contact with the client. S) He would be responsible for acquiring High Net Worth relationshi...Show moreLast updated: 30+ days ago
    • Promoted
    Relationship Manager

    Relationship Manager

    Nuvama Wealthnagpur, maharashtra, in
    Online Activation Desk for B2B Business.We are looking for a driven and proactive Partner Activation Specialist to re-engage and activate dormant / inactive partners mapped under our B2B channel.The ...Show moreLast updated: 27 days ago
    • Promoted
    Preferred RM

    Preferred RM

    Anand Rathi Share and Stock Brokers Ltdnagpur, maharashtra, in
    Job Description for Preferred Relationship Manager.The Relationship Manager-Preferred is the ultimate face of the business as (s) he is going to be the final point of contact with the client.S)he w...Show moreLast updated: 30+ days ago
    • Promoted
    Relationship Manager

    Relationship Manager

    turtilIndia
    The ideal candidate will be responsible for gaining a deep understanding of the clients' business objectives and challenges and creating strategic recommendations based off of this understanding.Yo...Show moreLast updated: 1 day ago
    Relationship Manager

    Relationship Manager

    ANRGI TECH Pvt. Ltd.Sadar, TR, in
    Quick Apply
    Title : Relationship Manager.Locations : Gulbarga / Aizwal / Agartala.Coordination with Branches in the Region / Location. Assume full accountability for all aspects of sales in the Br...Show moreLast updated: 22 days ago
    • Promoted
    Senior Relationship Manager

    Senior Relationship Manager

    Piramal FinanceIndia
    Key Deliverable : Originate and coverage of corporate relationships with an objective of creating value credit investments and syndications for the platform Working on deal life cycle (helping with ...Show moreLast updated: 27 days ago
    • Promoted
    Relationship Manager

    Relationship Manager

    The Hiring CompanyIndia
    Position Overview Relationship Manager (RM) Function Related Activities / Key Responsibilities RM - Sales Professionals are responsible to focus on face to face sales closures using daily presentatio...Show moreLast updated: 30+ days ago
    • Promoted
    Relationship Manager

    Relationship Manager

    upGrad RekrutIndia
    Relationship manager builds and maintains strong, positive connections with clients, acting as a crucial link between the company and its customers. They focus on understanding client needs, providi...Show moreLast updated: 30+ days ago
    • Promoted
    Partnership Sales Lead / Supply Lead

    Partnership Sales Lead / Supply Lead

    MacroHireNagpur, Maharashtra, India
    We are hiring Partnership Sales Lead for one of our client who is Global leader in Co-Working Spaces.Are you ready to lead the charge and be at the forefront of our ambitious global expansion? Is h...Show moreLast updated: 9 days ago
    • Promoted
    B2B SaaS - Growth & SEO Marketing Lead

    B2B SaaS - Growth & SEO Marketing Lead

    Flowace.aiNagpur, IN
    Growth & SEO Marketing Lead (B2B SaaS)Locat.Flowace is on a mission to help SMBs.Flowace into the go-to platform for SMBs worldwide. This isn’t a “just manage SEO” role.Rank for competitive SaaS key...Show moreLast updated: 9 days ago
    • Promoted
    Cybersecurity Sales Director

    Cybersecurity Sales Director

    KapalinsNagpur, IN
    The Cybersecurity Sales Director will lead and drive the sales strategy for cybersecurity products and services in the Indian market. This role involves building and maintaining relationships with k...Show moreLast updated: 30+ days ago
    • Promoted
    • New!
    ▷ (15h Left) Relationship Manager

    ▷ (15h Left) Relationship Manager

    Kotak LifeNagpur, Maharashtra, India
    Urgent Hiring | Relationship Manager – Wealth Channel Company : Kotak Life Insurance Location : Nashik | Pune | Kolkata | Delhi | Bangalore | Chennai | Surat | Ahmedabad We’re looking for dynamic ...Show moreLast updated: less than 1 hour ago
    • Promoted
    Business Development Lead

    Business Development Lead

    Thalamus AINagpur, IN
    Location : Remote (India-based candidates working US hours).Thalamus AI is a prompt-based, multi-agent platform built for enterprises to streamline response management for RFPs, bids, questionnaires...Show moreLast updated: 30+ days ago