Partner with strategy team to launch personalized campaign content using JSON templates, HTML offers, modular code, and frontend frameworks via Adobe tools
Translate technical documentation into user-friendly content and configurations that support dynamic messaging and audience targeting.
Manage content deployment across testing and production environments, ensuring accuracy and performance.
Responsible for day-to-day operations of personalized content, including message updates, campaign adjustments, audience segmentation, and configuration changes.
Constructive experience targeting activities with the right audience and priority of position
Document all campaign takedowns and launches as they happen in real time
Lead our workflow innovation to create efficiency in campaign launches and operations
Configure personalized content variations based on audience segments and behavioral triggers
Review the campaign calendar and prioritize tasks for upcoming launches. Attend daily stand-ups or syncs to ensure smooth campaign operations delivery.
WHAT YOU NEED TO SUCCEED (MINIMUM QUALIFICATIONS)
Possess a bachelors degree in computer science, information systems, digital operations or related field
6+ years experience in digital content operations, web production, or campaign execution withing e Commerce, or marketing technology environments
Ability to work with JSON templates and translate technical documentation into operational configurations
Experience as a lead with experience in mentorship and guidance, task planning and delegation, collaboration across teams, and technical communication.
Results-oriented mindset with a focus on accuracy, efficiency, and strategic execution.
Strong communication skills, strong attention to detail.
Basic knowledge of web development technologies such as HTML, CSS, and JavaScript.
Understanding of web and mobile guidelines, accessibility standards, and responsive design principles.
Consistently prioritizes safety and security of self, others, and personal data.
Embraces diverse people, thinking, and styles.
WHAT WILL GIVE YOU A COMPETITIVE EDGE (PREFERRED QUALIFICATIONS)
Strong cross functional collaboration
Solid foundation in Adobe tools such as Target, Adobe Journey Optimizer
Previous retail, airline, or e-commerce design experience
Proficient understanding of web markup, including HTML5 & CSS3, as well as DOM manipulation and client-side scripting
Effective understanding and working knowledge of JavaScript, TypeScript, Angular and / or React, Vue.js or other frontend framework experience
Good understanding of asynchronous request handling, Single Page Applications, and AJAX
ID : DELJL10
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Digital Content Lead • Bengaluru, India
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