Eridium Digital is a leading digital marketing agency specializing in digital advertising. We pride ourselves on delivering tailored digital solutions that help businesses maximize their online presence and achieve measurable growth.
As a Sr. Content Lead, you will be responsible for leading the content vertical-strategizing, creating, optimizing, and delivering high-quality content across SEO, social media, websites and digital platforms. You will manage and mentor a talented team of writers, engage with clients to understand their business objectives, and craft compelling narratives that drive both visibility and conversions.
Key Responsibilities :
Content Strategy & Leadership :
- Define and implement holistic content strategies across digital projects.
- Lead ideation, planning, and execution of content across client projects.
- Collaborate with SEO, design, and other teams to deliver integrated campaigns.
- Ensure all content is on-brand, consistent in style / tone, and optimized for digital performance.
SEO & Social Media Content :
Drive creation of high-quality blogs, website copy, landing pages, and long-form content aligned with SEO best practices.Guide the team in producing engaging social media content (organic + paid) tailored for platforms like LinkedIn, Instagram, X, Facebook, and YouTube.Stay ahead of trends in content across industries and platforms.Client Engagement :
Communicate with clients to understand goals, share progress, and recommend improvements.Translate client briefs into actionable strategies and ensure deliverables meet business objectives.Team Management & Editorial Oversight :
Manage and mentor content writers, editors, and social media specialists-driving quality, creativity, and growth.Oversee editing, proofreading, and publishing processes to maintain high editorial standards.Allocate resources, assign responsibilities, and ensure deadlines are met across projects.Foster a collaborative, innovative, and growth-driven team culture.Innovation & Growth :
Experiment with new content formats-video scripts, interactive content, thought leadership, case studies, and whitepapers.Champion content-led growth initiatives and contribute to agency-wide strategic planning.Ensure the agency is positioned as a thought leader by publishing case studies, insights, and trend 8-12 years of experience in content strategy, SEO-driven content, and digital storytelling.Master's or Bachelor's in any related field.Prior experience in a digital marketing agency with exposure to diverse industries.Strong background in managing content teams-editing, mentoring, and resolving roadblocks.Proven expertise in creating and scaling social media content strategies.Exceptional editorial judgment, writing, and editing skills with a sharp eye for detail.Demonstrated ability to lead client conversations, pitches, and executive presentations.Strong project management, organizational, and decision-making abilities.Why Choose Us?
Opportunity to lead content strategy for some of the most dynamic brands in the market.Collaborative culture with cross-functional exposure across SEO, media, and creative.Healthy work-life balance with fixed weekends off.Medical Insurance for self.Growth opportunities in a rapidly evolving digital landscape.(ref : iimjobs.com)
