Digital Marketing Specialist

Experience : 6-8 YearsNotice Period : Immediate to 1 weekLocation : HyderabadWork Mode : 5 Days WFOAbout the RoleStrong Expertise in Funnel Designing, Entry Point Identification, Aggregating from multiple entry points, KPI realisation, Funnel Metrics Analytics, etcResponsibilitiesProficiency in GA4, Google Tag Manager, Looker Studio / PBI / Mix panelFamiliarity with A / B testing platforms like Optimizely / FeatureWisor / Google OptimizeAbility to assess, understand and design funnels for multiple entry pointsExperience building clear, actionable dashboardsUnderstanding of IT / SaaS subscription models, ability to adapt to fast-paced environmentsAbility to handle ambiguity and steer throughShould be able to lead a team of 3-4 junior analystsRequired SkillsDigital marketingGoogle analyticsGA4Google Tag ManagerLooker StudioPreferred SkillsExperience with CRO Tools