Job Title : Business Head South (BTL) -AGENCY EXPERIENCE Bangalore / Chennai / Hyderabad (South India)
Company : Brand Street Integrated
About Us :
Brand Street Integrated is one of Indias leading BTL & experiential marketing agencies, delivering impactful brand activations, trade marketing, retail solutions, and consumer engagement campaigns for some of the biggest names in the industry. With 9+ years of expertise and a pan-India presence, we are looking for a strong leader to head our South business portfolio.
Role Overview
As the Business Head South, you will own the P&L for the region, lead business expansion, build strong client relationships, and mentor a high-performing team. This role is ideal for an experienced agency professional who thrives in business development and operational leadership while delivering creative, ROI-driven solutions.
Key Responsibilities
- Drive business development, lead client conversations, and expand the South vertical with existing & new clients.
- Own monthly revenue planning and consistently achieve / exceed assigned targets.
- Build, implement, and execute the agencys regional business growth strategy.
- Lead, mentor, and inspire account managers, creative leads, and support teams.
- Strengthen client relationships, ensuring high satisfaction and retention.
- Spearhead new business pitches, negotiations, and closures.
- Collaborate across internal functions (strategy, creative, digital, execution) to deliver integrated campaigns.
- Monitor campaign performance, analyze data, and recommend improvements.
- Stay ahead of industry trends and introduce innovative marketing solutions.
- Manage P&L, budgeting, and forecasting for the region.
- Represent Brand Street at key industry events and forums.
- Foster a positive, performance-driven culture within the team.
Qualifications & Skills
Post-Graduate degree (Marketing specialization preferred).Minimum 10 years of relevant agency experience (BTL / Experiential / Retail Marketing).Strong track record of delivering business growth and achieving revenue targets.Excellent leadership, negotiation, and relationship management skills.Strong presentation skills with proficiency in MS Office (PowerPoint & Excel mandatory).Analytical mindset with exposure to marketing analytics tools.High energy, adaptable, and able to thrive in a fast-paced environment.Why Join Us?
Opportunity to lead the entire South business for one of Indias fastest-growing BTL agencies.Work on diverse projects across FMCG, Consumer Durables, Retail, Telecom, and more.Lead a talented team in a collaborative and entrepreneurial environment.(ref : iimjobs.com)